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Wellness drive officially launched

15 June 2020 | Story Amanda Thongha

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WATCH: Prof Francis Petersen, Rector and Vice-Chancellor of the UFS, Prof Hendri Kroukamp, the Dean of the Faculty of Economic and Management Sciences, Susan Van Jaarveld, Senior Director at the Department of Human Sources, and Brandon Jacobs, Head of Retail and Business Banking at Standard Bank, Central Free State explain what the “I Am’ Wellness programme is about.

Maintaining a healthy work-life balance continues to be a juggling act for most, more so during this uncertain time dominated by COVID-19. To help individuals cope with life challenges, the University of the Free State (UFS) has launched a new short learning programme that addresses all aspects of well-being.

The ‘I Am’ Wellness short learning programme, open to UFS staff, private individuals, and businesses, kicks off on 19 June 2020. A number of prominent South Africans participating in the launch of the ‘I Am’ Wellness short learning programme are, among others, Kovsie alumna and former Miss World, Rolene Strauss; former Miss South Africa, Amy Kleinhans; and motivational speaker and author, Alison Botha. Former Public Protector Thuli Madonsela rounds off the list of public figures who have also expressed interest in the programme.

Burneline Kaars, Head of Organisational Development and Employee Wellness at the UFS, says those interested in the programme can look forward to content focusing on different topics and themes related to wellness aspects. Participants will discover the fun of finding ways to improve their health and well-being through activities, games, quizzes, and many more.

“Upon completion of this programme, participants will be equipped to understand and improve their own personal and work-related well-being. They will be empowered to increase their own well-being and reach their optimal potential in both their personal and work life.”

The programme, a joint effort of the UFS Division of Organisational Development and Employee Wellness and the UFS Department of Industrial Psychology, can be completed online or as part of contact sessions, depending on the needs of the participants. Participants need to avail themselves four hours a week to successfully complete the programme. Those who master the two-month programme will also receive a certificate of completion from the UFS.

The programme is offered to UFS staff at no cost. External audiences will pay R9 500 per person to complete the programme. Groups of 10 and more will get a special discount when signing up.

Registration for the formal programme opens on Wednesday, 24 June 2020.

For more information, contact Burneline Kaars at KaarsB@ufs.ac.za.

Other programmes done by the UFS Organisational Development and Employee Wellness office:

First #MentalHealth awareness run to Stellenbosch to bring hope
Kovsies pedal smoothie bike for #MentalHealth

News Archive

Out-of-the-box thinking a plus for next generation of agribusiness leaders

2017-07-07

The winners of the 12th IFAMA International Student
Case Competition from Team South Africa are from
the left: JW Swanepoel, University of the Free State,
Melissa van der Merwe, University of Pretoria,
Heinrich Jantjies, Stellenbosch University, and
Johann Boonzaaier, also from Stellenbosch University.
Photo: Supplied

The International Food and Agribusiness Management Association’s International Student Case Competition, in its 12th year, brings together students from around the world to demonstrate their investigative and problem-solving skills to provide innovative solutions to practical problems.

JW Swanepoel, a PhD student at the Centre for Sustainable Agriculture at the University of the Free State (UFS) was part of an advanced case study team, representing South African universities, who won IFAMA’s International Student Case Competition. Swanepoel also presented results from his PhD study at IFAMA’s conference in Miami, Florida, where the winners were announced.

Competition a global stage to showcase solutions
The competition provides a global stage for students and their associated universities to showcase the next generation of agribusiness leaders.

This year the featured agribusiness was Bayer Crop Science. Although this company managed to expand its global footprint through its Food Chain Partnership, it faced some challenges to expand in emerging economies through small-scale farmers. Being from the African continent, Swanepoel and his team not only understood Bayer’s unique challenge but could also pre-empt some of the potential problems faced by agribusinesses that wanted to grow their footprint in emerging economies. This provided them with a competitive advantage in going head-to-head with some of the best universities in the world such as Purdue, Wageningen, Michigan, Texas A & M and Santa Clara to mention just a few.

The South African team’s presentation “Selling Lindiwe’s story” told the story of a small-scale woman cassava farmer in Mozambique who, after the death of her husband, became the main breadwinner. The South African team indicated how Bayer could play a major role in not only selling chemicals to these farmers but even more importantly to change the stories of small-scale farmers like Lindiwe. They recommended a strategic partnership with AB InBev as the main buyer for the cassava produced by these small-scale farmers, as a cheaper beer base substitute. They also recommended a local partner (Value Chain Insights) that understood the political, social and economic environment of these countries to facilitate the relationships between Bayer and its small-scale farmers.

Understanding the challenge a competitive advantage
According to the panel of judges, the innovative approach and motivations for investing in strategic partnerships with AB InBev and Value Chain Insights went beyond financial benefits, to include corporate social responsibility and rural development. Lindiwe’s story was, however, the decisive factor. The South African team was the only team to put a face and a story to the often invisible small-scale farmers.

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