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05 November 2020 | Story Thabo Kessah
Prof Moffett’s latest offering collates hundreds of mountain research material into one accessible reference book.

Prof Rodney Moffett recently published a new book focusing on various scientific articles published between 1808 and 2019. The book, A Scientific Bibliography of the Drakensberg, Maloti and Adjacent Lowlands, has 534 pages and covers material appearing in accredited journals, plus unpublished but traceable reports, documents, presentations, and dissertations.

“The scientific articles range from palaeobotany with 17 entries, to rock art with 502 entries, as well as 252 theses and dissertations,” said Prof Moffett.

He said it took 18 months to compile the book, typing the manuscript himself – mostly at night.

In the foreword, Dr Ralph Clark, Director: Afromontane Research Unit (ARU), says: “This bibliography is a labour of love, and will inspire a new generation to take up the baton for excellent research in this fantastic mountain system. We are proud to publish this under the ARU banner as a contribution to growing and consolidating mountain-passionate relationships in Southern Africa, and to encourage our journey towards developing a holistic understanding and sustainable use of these iconic mountain landscapes.” 

Other books

Prof Moffett is an honorary research fellow in the Department of Plant Sciences at the University of the Free State, and an associate of the Afromontane Research Unit on the UFS Qwaqwa Campus. He was previously Professor of Botany on the Qwaqwa Campus when it was part of the University of the North, retiring in 2000. Since then, he has remained active, publishing scholarly works on ethnobotany and other natural history subjects.

His four recent books, also published by Sun Press, are: Sesotho Plant and Animal Names and Plants used by the Basotho (2010), A Biographical Dictionary of Contributors to the Natural History of the Free State and Lesotho (2014), Basotho Medicinal Plants – Meriana ya Dimela tsa Basotho (2016), and A Field Guide to the Clarens Village Conservancy (2018). A second revised edition of Meriana ya Dimela tsa Basotho – 

News Archive

UFS appoints advertising agencies
2005-08-19

The University of the Free State (UFS) has awarded its marketing and communication account to a unique joint venture between two advertising agencies.

The agencies involved are the Durban-based TBWA and the Bloemfontein-based agency called C-squared (which stands for Consumer Connectedness).

According to the UFS Director of Marketing, Dr Ivan van Rooyen, the idea of a joint venture came about after a rigorous selection process during which both agencies were short-listed.

“The UFS recognised the synergies that could be developed by having an established agency working together with an emerging agency, which at the same time advances black economic empowerment in the Free State,” Dr van Rooyen said.

He said the UFS was keen to increase awareness locally and nationally about the UFS as a quality institution of higher learning in a very competitive market. The two agencies, he said, are well placed to assist the UFS in achieving this objective.
 
Mr Ben Moseme, chief executive of C-squared, said his agency looked forward to working on the UFS account with TBWA.

Mr Daryl Bennewith of TBWA in Durban says the agency is excited about the opportunity of developing the UFS brand and positioning it for the future.

“We are passionate about the role communication can play in changing perceptions and establishing the UFS as the benchmark for all higher education institutions embracing the challenges of transformation,” Mr Bennewith said.

Media release

Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

18 August 2005
 

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