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16 November 2020 | Story Dr Nitha Ramnath

In this webinar, Prof Brownhilder Neneh of the University of the Free State, and Christopher Rothmann, co-founder of LiquidCulture, discuss the intersection between the two fields of science and entrepreneurship, and entrepreneurship and the university curriculum from an interdisciplinary perspective. The webinar will provide insight into entrepreneurship at universities, particularly the UFS, advancing entrepreneurship development and entrepreneurship-related programmes that are student focused, and illustrate the critical role that entrepreneurship plays in the lives of students.

This webinar is part of a series of three webinars on Interdisciplinarity that is presented from November to December 2020 via Microsoft Teams for a duration of 45 minutes each. The webinar topics in the series explore the intersection between Neuroscience and Music, between Science and Entrepreneurship, and between Science and Visual Arts.  

Date: Tuesday 24 November 2020
Topic: The intersection between science and entrepreneurship 
Time: 13:00-13:45 (SAST)
RSVP: Alicia Pienaar, pienaaran1@ufs.ac.za by 23 November 2020 
Platform: Microsoft Teams

Introduction and welcome

Prof Corli Witthuhn 
Vice-Rector: Research at the University of the Free State 


Presenters

Prof Brownhilder Neneh 

Prof Neneh is Associate Professor and Academic Chair (HOD) in the Department of Business Management at the University of the Free State.  She is an NRF-rated researcher in the field of entrepreneurship and small business development. Her research is primarily based in the field of entrepreneurship, where she looks at different aspects of a business venture – from business gestation activities to performance, growth, and exit.  She also focuses on some niche areas in entrepreneurship, such as women and student entrepreneurship. She was a 2019 winner of the Emerald Literati Awards in the category Outstanding and Highly Commended papers. 

Christopher Rothmann – Co-founder of LiquidCulture

Liquid Culture (LC) was started by Christopher Rothmann and Dr Errol Cason in the UFS Department of Microbial, Biochemical and Food Biotechnology in 2018. They produce yeast in its purest liquid form. LC is the only company in Africa to do so. Their yeast is mainly used by breweries for the fermentation of beer and they have since also branched out to the baking and distillery industries. Christopher was awarded the joint runner-up position in the Existing Tech Business category of the 2019 Entrepreneurship Intervarsity.

News Archive

Students learn how to prepare for the workplace
2013-10-18

Attending the information session were, from the left: Shelagh Foster and Phiwe Mathe, SRC president of the Bloemfontein Campus. 
18October 2013
Photo: Johan Roux

  Your First Year of Work: YouTube video

Getting a foot in the door with potential employers is a struggle for the inexperienced, more so for fresh out of school graduates who don't know how to put a CV together, can’t spell or dress properly when meeting employers. 

Launching her book Your First Year of Work: A Survival Guide, communications expert Shelagh Foster highlighted  these facts and others during an information session on the Bloemfontein Campus. Students who attended gained a wealth of information from her and Prof Jonathan Jansen, Vice-Chancellor and Rector, who shared tips on how to prepare for the workplace and be successful in their job search. 

Shelagh explained how a request from a graduate to do an internship at Media Online, where she had formerly worked as editor, made her decide to teach jobseekers the basics of verbal and written communications. She told the audience that the e-mail request from a female student, was littered with mistakes and left her with questions such as "what if she is really smart, has something to offer the company, but just don't know how to send an e-mail?" 

Practical advice she gave, include dressing properly for a job interview, knowing who you communicate with when addressing an e-mail, as well as finding out as much as possible about the company you are applying to. 

* Your First Year of Work: A Survival Guide  addresses the unwritten codes that exist in the workplace that need to be understood by interviewees and new employees battling to get ahead once they've finished with matric or university. 

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