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16 November 2020 | Story Dr Nitha Ramnath

In this webinar, Prof Brownhilder Neneh of the University of the Free State, and Christopher Rothmann, co-founder of LiquidCulture, discuss the intersection between the two fields of science and entrepreneurship, and entrepreneurship and the university curriculum from an interdisciplinary perspective. The webinar will provide insight into entrepreneurship at universities, particularly the UFS, advancing entrepreneurship development and entrepreneurship-related programmes that are student focused, and illustrate the critical role that entrepreneurship plays in the lives of students.

This webinar is part of a series of three webinars on Interdisciplinarity that is presented from November to December 2020 via Microsoft Teams for a duration of 45 minutes each. The webinar topics in the series explore the intersection between Neuroscience and Music, between Science and Entrepreneurship, and between Science and Visual Arts.  

Date: Tuesday 24 November 2020
Topic: The intersection between science and entrepreneurship 
Time: 13:00-13:45 (SAST)
RSVP: Alicia Pienaar, pienaaran1@ufs.ac.za by 23 November 2020 
Platform: Microsoft Teams

Introduction and welcome

Prof Corli Witthuhn 
Vice-Rector: Research at the University of the Free State 


Presenters

Prof Brownhilder Neneh 

Prof Neneh is Associate Professor and Academic Chair (HOD) in the Department of Business Management at the University of the Free State.  She is an NRF-rated researcher in the field of entrepreneurship and small business development. Her research is primarily based in the field of entrepreneurship, where she looks at different aspects of a business venture – from business gestation activities to performance, growth, and exit.  She also focuses on some niche areas in entrepreneurship, such as women and student entrepreneurship. She was a 2019 winner of the Emerald Literati Awards in the category Outstanding and Highly Commended papers. 

Christopher Rothmann – Co-founder of LiquidCulture

Liquid Culture (LC) was started by Christopher Rothmann and Dr Errol Cason in the UFS Department of Microbial, Biochemical and Food Biotechnology in 2018. They produce yeast in its purest liquid form. LC is the only company in Africa to do so. Their yeast is mainly used by breweries for the fermentation of beer and they have since also branched out to the baking and distillery industries. Christopher was awarded the joint runner-up position in the Existing Tech Business category of the 2019 Entrepreneurship Intervarsity.

News Archive

Music lecturer’s innovative app is a first in South Africa
2014-07-24

Dr Frelét de Villiers, lecturer at the Odeion School of Music (OSM) at the University of the Free State (UFS), is in the process of developing an innovative interactive mobile music application – Notes&Fun.

Notes&Fun is being designed to assist aspirant pianists. It will support beginners with notation and rhythmic patterns.

The app will display single notes, phrases or rhythmical patterns on the phone or tablet and then apply the built-in microphone to measure the frequency of the notes played on the piano itself. It will indicate whether you’ve played correctly, or if you have made a mistake, the correct note will be displayed. Notes&Fun consists of multiple levels, each with a practise and test mode that gradually increases in difficulty and complexity. As opposed to existing apps, Notes&Fun is conceptualised with immediate pitch detection and is applied with a real (acoustic) piano.

For the pilot phase of this initiative, the developing company Maxxor in Cape Town will create a demo app which can be downloaded for testing purposes and general feedback. Once the developing company and innovator are satisfied with the first phase, the product will be marketed vigorously on social media. The initial app will be free, but subsequent levels will need to be purchased. The developers will start a Facebook page where users of the app can add their latest scores and compete with other users. Initially the app will only be available on the Google Play Store due to the fact that more people own Android devices than Apple products. Once the product has proven to be financially viable, the developers will adapt it for the Mac App Store as well.

“The beauty of this app is that music has a universal language, so it can be marketed internationally and I am privileged to have the institutional support from the UFS Technology Unit regarding the judicial process and developing process of the product,” Dr De Villiers said.

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