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16 November 2020 | Story Dr Nitha Ramnath

In this webinar, Prof Brownhilder Neneh of the University of the Free State, and Christopher Rothmann, co-founder of LiquidCulture, discuss the intersection between the two fields of science and entrepreneurship, and entrepreneurship and the university curriculum from an interdisciplinary perspective. The webinar will provide insight into entrepreneurship at universities, particularly the UFS, advancing entrepreneurship development and entrepreneurship-related programmes that are student focused, and illustrate the critical role that entrepreneurship plays in the lives of students.

This webinar is part of a series of three webinars on Interdisciplinarity that is presented from November to December 2020 via Microsoft Teams for a duration of 45 minutes each. The webinar topics in the series explore the intersection between Neuroscience and Music, between Science and Entrepreneurship, and between Science and Visual Arts.  

Date: Tuesday 24 November 2020
Topic: The intersection between science and entrepreneurship 
Time: 13:00-13:45 (SAST)
RSVP: Alicia Pienaar, pienaaran1@ufs.ac.za by 23 November 2020 
Platform: Microsoft Teams

Introduction and welcome

Prof Corli Witthuhn 
Vice-Rector: Research at the University of the Free State 


Presenters

Prof Brownhilder Neneh 

Prof Neneh is Associate Professor and Academic Chair (HOD) in the Department of Business Management at the University of the Free State.  She is an NRF-rated researcher in the field of entrepreneurship and small business development. Her research is primarily based in the field of entrepreneurship, where she looks at different aspects of a business venture – from business gestation activities to performance, growth, and exit.  She also focuses on some niche areas in entrepreneurship, such as women and student entrepreneurship. She was a 2019 winner of the Emerald Literati Awards in the category Outstanding and Highly Commended papers. 

Christopher Rothmann – Co-founder of LiquidCulture

Liquid Culture (LC) was started by Christopher Rothmann and Dr Errol Cason in the UFS Department of Microbial, Biochemical and Food Biotechnology in 2018. They produce yeast in its purest liquid form. LC is the only company in Africa to do so. Their yeast is mainly used by breweries for the fermentation of beer and they have since also branched out to the baking and distillery industries. Christopher was awarded the joint runner-up position in the Existing Tech Business category of the 2019 Entrepreneurship Intervarsity.

News Archive

Wayde one of the Adidas faces for Rio 2016
2015-11-20

Wayde van Niekerk has not only been nominated for two awards at the SA Sports Awards. He will also be one of the Adidas world ambassadors for the 2016 Olympic Games in Rio de Janeiro.
Photo: Johan Roux

Wayde van Niekerk’s face may already adorn billboards at Pellies Park on the Bloemfontein Campus and other places around the University of the Free State, but it will now also be used for marketing campaigns worldwide.

The Kovsie athlete will be one of the Adidas world ambassadors for the 2016 Olympic Games in Rio de Janeiro. Adidas is sponsoring him.

According to a modest Van Niekerk, he has been with the clothing sponsor since 2010, and it is a great honour to be an ambassador for the Olympics in Rio

Other awards

After a dream year, being an Adidas ambassador is the latest honour to come his way.

He was also nominated for two awards in the SA Sports Awards, which will be held in the Sand du Plessis Theatre in Bloemfontein on Sunday 22 November 2015. He was nominated as Sportsman of the Year and in the People’s Choice category.

On 21 October 2015, Van Niekerk was named KovsieSport’s Sportsman of the Year for a third consecutive year.

He was recently also honoured at the Free State Schools Athletics Association’s Gold Medal event.

A world superstar

Van Niekerk says it’s good to be part of the legacy Adidas is building as a company.

“It is exciting for me, knowing that I am selected among such great athletes (being an Adidas ambassador), and not just South African athletes, but world athletes,” he says.

“It is the likes of the top Adidas athletes that are going to represent the company and be ambassadors for the company.”

“It is something I am looking forward to – being on posters and seeing my face on billboards and advertisements.”

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