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09 October 2020 | Story Dr Nitha Ramnath
EMS graduation
Jan Johannes van Niekerk and Pierré Ludwig Koekemoer

This year, two proud recipients of the Dean’s Medal were honoured during the 2020 UFS Virtual Graduation Ceremony. Jan Johannes van Niekerk received the award for the best results in respect of a Bachelor’s Degree in the Faculty of Economic and Management Sciences (Bachelor of Accounting), and Pierré Ludwig Koekemoer was awarded the medal for the student who achieved the best results in respect of a Bachelor Honours Degree in the Faculty of Economic and Management Sciences (Bachelor of Commerce Honours with specialisation in Marketing).

Jan Johannes van Niekerk

Prior to commencing his studies at the UFS, Van Niekerk attended Fichardt Park High School in Bloemfontein.  Van Niekerk describes his time thus far as a student in the School of Accountancy as “nothing less than special”.  He adds that “… the support from the lecturers is really great … every lecturer has always tried to help me to the best of their ability!”

His favourite subject is Financial Accounting, and his Financial Accounting lecturers inspired him to follow in their footsteps; accordingly, he became a Financial Accounting tutor in his second and third years of study.  “As academic staff, we have come to know Johan as a pleasant and well-mannered, diligent, and hardworking student who pays attention to detail,” says Prof Frans Prinsloo, Director: School of Accountancy.

Johan is completing his BAcc Honours studies this year and will commence his training contract with Enslins Auditors in 2021 to qualify as a chartered accountant (SA).

Pierré Ludwig Koekemoer
“Pierré Koekemoer is one of the most decent young men I’ve met in years.  Hardworking, diligent, and one of the most respectful and responsible people I know,” says Prof Brownhilder Neneh, Associate Professor in the Department of Business Management.

Pierre Koekemoer was identified as the Best Honours Student for 2019 in the School of Accountancy, as well as the student with the best Honours script.  Koekemoer excelled during his Honours year, and successfully managed his responsibilities as student assistant/marker; he was also part of the City Lodge Marketing project that took place during the second semester.  

The General Manager of the Fairview Hotel in Nairobi, Kenia, offered Koekemoer a short internship at the beginning of 2020, as he was impressed with his performance.  Koekemoer could not accept the job, as he had obtained permanent employment and did not want to lose the position. “This also speaks of his integrity, as he had already committed to the company,” comments Prof Neneh.


News Archive

Prof Mary Kay Blakely from the Missouri School of Journalism (USA) speaks about the age of misinformation
2015-03-10

 

Prof Mary Kay Blakely  

Living in an age where misinformation is as common as loadshedding in South Africa, we all tend to ask who we can trust when reading or hearing the news media.

Prof Mary Kay Blakely from the Missouri School of Journalism (Columbia, USA) presented a public lecture recently entitled The age of misinformation: Who do you trust? at the UFS. She stressed the point of how, with the social media revolution and the rise of the citizen journalist, our news interests of old are being fed by many more new channels, influences, and opinions. This leaves us to question what is still true and what is still objective

For example, Blakely mentioned that “gossip, scandal, and celebrities have always been our fascination – even more so today.”

“But nowadays, we have to become even more critical thinkers.”

During Blakely’s presentation, she stated the harsh reality that objectivity is extremely difficult. True objectivity, which means keeping  yourself completely out of the story you cover, is virtually impossible.

“It is not just about covering both sides of the story. Often, there are far more sides to a story than just two, probably even five.”

Therefore, it comes down to fairness, balance, and truth, which are really important in covering a story. Hence, it is the obligation of the media to be fair, balanced, and truthful while recognising their own biases. 

Prof Mary Kay Blakely – Short Bio:

Prof Mary Kay Blakely is the author of the critically-acclaimed books Wake Me When It's Over, American Mom and Red, White and O So Blue. Her essays on social and political issues have appeared in The New York Times, The Washington Post, Mother Jones, LIFE, and Vogue, among others.

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