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16 October 2020 | Story Leonie Bolleurs | Photo Supplied
Dr Jan Swanepoel believes that the agricultural sector must be assisted in every possible way to shift its focus from mere subsistence farming, as is still the case in many parts of the world, to sustaining the lives of millions of people on the planet.

17 October is marked as International Day for the Eradication of Poverty by the United Nations (UN). 

The University of the Free State (UFS) is involved in several initiatives aimed at empowering communities to create a sustainable livelihood for themselves in the long run.

One of these initiatives includes a project to build competitiveness for communal farmers by developing the wool value chain in the Free State. 

The UFS Centre for Sustainable Agriculture, Rural Development and Extension (CENSARDE) submitted a proposal to the Regional Universities Forum for Capacity Building in Agriculture (RUFORUM); their proposal was selected, and they were awarded a grant of US$300 000. 

Dr Jan Swanepoel, Senior Lecturer and Researcher at CENSARDE, says the world is moving from local and national markets towards a global system of trading. This means that neighbouring farmers working on small plots of land may be competing with large industrial farmers from another country in a single marketplace.

A drive to commercialise

He adds that in developing countries, there is increasing pressure on farmers to commercialise their operations. “In order to meet the drive for greater commercialisation, new skills must be developed to support farmers in becoming better entrepreneurs. Assistance towards infrastructure must be provided; and the needs of farmers, such as market access, must be identified and catered for.”

Dr Swanepoel points out that the agricultural sector must be assisted in every possible way to shift its focus from mere subsistence farming, as is still the case in many parts of the world, to sustaining the livelihoods of millions of people on the planet. 

“As the agricultural sector starts to realise this more fundamental role and responsibilities with regard to production, new strategies can be conceived towards the enhancement of the socio-economic status of all role players in the agricultural sector,” he says.

One of the industries that agriculture in South Africa can expand on, is the wool industry. 

“China is the biggest buyer of South African wool. During lockdown, no wool from South Africa was exported to China, causing the price of wool to drop significantly. Fortunately, the markets have opened up, the excess wool from Australia has been absorbed, and China is buying wool at full capacity now. Even though the price of wool is 30% below the price of last year, the markets are reacting positively, showing a steady increase. Wool buyers believe that this trend will continue due to international market demand exceeding the supply,” says Dr Swanepoel.

He also believes the creation of niche products from the wool will add to the existing value chain, creating more jobs and an opportunity for enlarging the export market.

Profitable and sustainable venture

CENCARDE is involved in an attempt to transform communal woolgrowers’ production from an underachieving enterprise to a profitable, sustainable, and renewable venture to enhance the livelihoods of communal wool producers. 

“In addition, with the extension of the value chain directly to consumers, job creation and development plays a vital role in supporting the South African National Treasury’s strategy,” adds Dr Swanepoel.

This project is thus built around the commercialisation of wool production in the communal areas of the Free State, by developing strategies to be implemented concurrently in order to attempt to manage the various challenges faced by these growers. 

As part of this project, a centralised infrastructure hub will be established on the UFS experimental farm to support wool production and processing. Woolgrowers, sheepshearers, and men and women from the community will also be equipped with the necessary skills and knowledge to operate in the wool industry. Adding to these skills, members of the community will be taught entrepreneurial skills in different aspects of wool processing, such as knitting, making felt products, spinning, and weaving. 

Another helpful aspect of this project is linking the communal woolgrowers to markets, and in so doing, giving them a collaborative advantage.

Educational benefits

However, not only communal woolgrowers will benefit from this programme. It also has educational benefits, as the project is designed to incorporate research. According to Dr Swanepoel, CENSARDE is very committed and are using this project as a pilot to demonstrate the potential for a more multidisciplinary, multi-stakeholder approach to education, research, and development. Fifteen students will directly benefit from this project, including two PhD and three master’s students.

Also adding value to the project is the development of private partnerships in the form of the Dohne Merino Breed Society, commercial farmers, and other key wool marketing agencies – which will assist with technical matters and knowledge – as well as the Free State Department of Agriculture.

All participants strive for more profitable and competitive communal woolgrowers in a changing global wool market. The project is not another educational exercise but will equip woolgrowers to change their circumstances for the better.

News Archive

Business leaders impressed with our university
2011-08-18

 

David Nkwenkweza, an employee of the Unit for Students with Disabilities at the UFS, with from the left: Gerhard Joubert, Head: Group Marketing and Stakeholder Relations at PPS Insurance; Tsholo Diale, Corporate Social Investment Manager at Afrisam, and Mpho Letlapo CEO of the Sasol Inzalo Fund
Photo: Phelekwa Mpono

Business leaders from some of South Africa’s top companies visited our Bloemfontein Campus on Tuesday, 16 August 2011. Business leaders, which included chief executive officers (CEOs) and top managers from companies, such as Intel, First National Bank and Mediclinic flew in from Johannesburg. They were taken on a trip around campus, meeting university staff and students.

The purpose of the visit was to introduce them to the UFS and some of its projects. It was furthermore to share ideas about what role the university need to play in preparing future leaders for the market place.
 
Walking around campus, the group of business leaders visited the different faculties, some departments, as well as the bustling Thakaneng Student Centre.
 
Ms Mpho Lethlapo, CEO of the Sasol Inzalo Fund, said the UFS campus was different from what she had envisioned. She was impressed with our Unit for Students with Disabilities and said the outstanding facilities at the unit were a necessity as people with disabilities form part of society.
 
Mr Pule Mokoena, Group Executive: Sales and Marketing of Innovation said his trip to the university was an eye-opener as he had certain perceptions about the university. He expressed admiration towards Prof. Jonathan Jansen, Vice-Chancellor and Rector, and said his outlook towards learning was commendable. Mr Mokoena furthermore said the people on the UFS campus were more open-minded than what he had expected and said everywhere he went staff said they only wanted what was best for their students. According to Mr Mokoena, Kovsie students are the type of graduates business leaders want to employ.
 

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