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22 October 2020 | Story Nitha Ramnath

The National Student Entrepreneurship Week (#SEW2020) is a project of Entrepreneurship Development in Higher Education (EDHE) in collaboration with Universities South Africa (USAf). 

The University of the Free State (UFS) has been selected to host the National Student Entrepreneurship Week from 2 to 4 November 2020. The programme is presented virtually and will be streamed by the UFS from 2 to 4 November; the events can be accessed live on the Whova app and on Facebook: @EDHEStudententrepreneurship, allowing students to watch at their convenience.

Background of SEW 2020

The National Student Entrepreneurship Week was piloted in 2017 and successfully executed in 2018 by the public universities and TVET colleges. This year, themed #AfroTech, #SEW2020 aims to gain participation from all (26) public universities and TVET colleges.

Objectives of SEW 2020

The objectives of Student Entrepreneurship Week are to raise awareness among students that participation in the economy is not necessarily only through the avenue of formal employment. Students are encouraged to develop innovative and creative ideas to solve many problems facing society. This year, the event allows universities and TVET colleges to showcase the different entrepreneurial activities and achievements of their institutions, which are intended to raise awareness and inspire students towards entrepreneurship and emphasising the benefits of having the best of both worlds as a student and as an entrepreneur.

Format of event

The event promises to offer a high-impact experience that will be easily accessible virtually, with multi-institutional participation and collaboration nationally. Participating universities will contribute to the content of the programme, which will be curated by the EDHE and livestreamed by the EDHE production partner.

The virtual format of the event allows students to preselect sessions in order to create a personalised experience that is customised for their personal schedules and circumstances. Students can watch the live stream as well as missed sessions on YouTube, and further engage with their own institution or with EDHE on social media.

More information on the Student Entrepreneurship Week can be found at  https://edhe.co.za/

News Archive

UFS scoops up MACE special award for consistent excellence
2016-12-02

Description: MACE awards 2016 Tags: MACE awards 2016 

From the left: Martie Nortjé, Lerato Sebe, Thabo Kessah,
Lacea Loader, Lelanie de Wet, Leonie Bolleurs,
Leslé-Ann George, and Mamosa Makaya from the
UFS Communication and Brand Management team
at the MACE Excellence Awards, where they received
two Merit Awards, two Excellence Awards, four Gold Awards,
one Platinum Award, and one Severus Cerff: Special Award.

The Department of Communication and Brand Management at the University of the Free State (UFS) won ten awards during the Excellence Awards of the national association of Marketing, Advancement, and Communication in Education (MACE), held on 24 November 2016 in Cape Town. Hundred and sixty two awards were presented at the event.

At the awards ceremony, the department further received the Severus Cerff Award for demonstrating consistent and outstanding excellence in the 2016 Excellence Awards Programme.

The awards ceremony is part of the MACE Annual National Congress, which took place from 23 to 25 November 2016. The MACE Congress is a platform where experts from the fields of marketing, advancement, and communication share experiences and best practices. This year’s programme included speakers such as Dr Imtiaaz Sooliman, Founder of Gift of the Givers, Ruda Landman, Non-Executive Director of Media24 Limited, and Jonathan Shapiro, well-known cartoonist.

Lacea Loader, Director of the Department of Communication and Brand Management, said, “I am extremely proud of our achievements and I’m privileged to work with such a high-performing team. The fact that we received the Severus Cerff Award for consistent excellence is an additional, exceptional accomplishment.”

Other awards include a Platinum Award, four Gold Awards, two Excellence Awards, and two Merit Awards. Martie Nortjé, Assistant Director: Branding and Merchandise, received a Platinum Award for KovsieGear, the university’s merchandise shop. The Platinum Award is given to all the entries receiving a Gold Award of Excellence in a category, and the best entry in a division receives the award.

Leonie Bolleurs, Assistant Director: Internal Communication, received the Gold Awards for the Sound [W]right UFS student tone and voice guide, the Spaces and Places Video, the Student Bursary Fund Campaign: Photographs as well as the Excellence Awards for the Student Bursary Fund Campaign: Video and the Expanded Footprints Publication. Loader was awarded with the Gold Award for the Facilitation of the review of the UFS Language Policy. This award is given to the highest-scoring entry in every category.

Thabo Kessah, Senior Officer: Internal Communication at the Qwaqwa Campus, and Loader each received a Merit Award for the Ke Eo Taba Qwaqwa Newsletter and Prof Jonathan Jansen’s Commemorative Book: For such a time as this.

Earlier this year, KovsieGear received Gold at the 2016 Prism Awards of the Public Relations Institute of Southern Africa (PRISA). The B Safe Take Action campaign also recently received an award at the African Excellence Awards in Cape Town.

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