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10 September 2020 | Story Barend Nagel | Photo Barend Nagel
There is a notable quote by one of the most prolific and influential composers ever, that says: 

“The music is not in the notes,
but in the silence in between.”
- Wolfgang Amadeus Mozart

Mozart’s proclamation is relevant, now more than ever. In many cases, we may not realise that those who are more silent than others are most likely faced with adversity in terms of their mental health.

To counteract this silence, UFS Clinical Psychologist, Angela Vorster from the School of Clinical Medicine, devised the UFS Medical Students ‘Unplugged’ initiative as part of a larger campaign. Vorster says the campaign creates an opportunity to encourage students to reconnect with their soulful side.

“Each year we choose a mental-health issue and focus our theme on raising awareness – e.g. suicide awareness.” This year’s theme is ‘In my blood’ depression and anxiety awareness. Sadly, the 2020 ‘Unplugged’ event had to be cancelled due to the unfortunate (and mentally taxing) circumstances we are currently facing around the globe. Nonetheless, Vorster’s evident compassion and benevolence towards individuals’ mental health did not allow the pandemic to discourage her from finding innovative ways of keeping harmony.

“Once we all returned to a 'new normal', I invited our students to submit recordings of their music. This then became a channel of its own on YouTube – and we could not be prouder of our musically talented students.” According to Vorster, research and literature have established that music has a significant impact on relieving emotional distress and improving our moods. “It became evident during therapy sessions how important music is in helping our students express their emotions, relax, and also engage their creativity,” says Vorster.

With Mental Health Month inching it’s way closer, and World Suicide Prevention Day on 10 September, we should all embrace the ‘magic’ of music and the positive effects it has on our psychological and mental well-being. So, turn up the volume and defeat the silence in your life with your favourite music. Play an instrument, turn up the volume on your iPod, sing in the shower, or watch the UFS Students ‘Unplugged’ videos on YouTube; allow music to heal your ‘silences in between’.

 


News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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