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23 September 2020
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Story Nitha Ramnath
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Photo Supplied
UFS students will be performing at the virtual ICDF on 24 September 2020.
On 24 September 2020, South Africa will be celebrating Heritage Day. For the 25th anniversary of this celebration, South Africans are encouraged to celebrate their culture and the diversity of their beliefs and traditions in the wider context of a country that belongs to all its people. Dr Chitja Twala, Vice-Dean: Faculty of the Humanities at the UFS, says: “The importance of the day is that we must celebrate who we are and learn from each other.” The University of the Free
State (UFS) has a long tradition of commemorating Heritage Day and the ideas underpinning it. One way in which the UFS celebrates and recognises the tapestry of diverse cultures represented on its campuses is through its International Cultural Diversity
Festival hosted by the Office for International Affairs. The purpose of the event is to highlight on Heritage Day that international cultural diversity is a central tenet of the UFS community.
Pursuant to the tremendous challenges caused by the COVID-19 pandemic globally, the International Cultural Diversity Festival will this year be celebrated in a virtual format. Even during this uncertain time, it is important to find time to celebrate
our uniqueness and to appreciate one another’s heritage and culture in the spirit of our humanity.
Date: 24 September 2020
Time: 10:00
No registration is required!
For the 2020 Heritage Month celebrations, let us share elements about ourselves that make us proud of who we are! The diverse contributions to the 2020 virtual International Cultural Diversity Festival activities will highlight the university’s commitment towards creating a diverse, challenging intellectual environment. As a research-led university, the UFS strives to provide an environment in which new ideas are incubated and debated, contributing to its transformation process and African unity.
For more information contact Bulelwa Moikwatlhai on MaloB@ufs.ac.za
Department of Communication and Information helped with project
2006-05-15
Third-year students studying integrated marketing communication at the University of the Free State's (UFS) Department of Communication and Information Studies recently completed a practical project called “Battle of the Creatives” together with OFM and Altech AutoPage. The students worked with marketing agencies from Bloemfontein and had to formulate a new marketing strategy for Altech AutoPage. The winning group's campaign will be implemented in July and August 2006 by Altech AutoPage in Bloemfontein. If the expected results are achieved, the campaign will be rolled out nationally. The project will in future be presented annually to give students the opportunity to obtain practical experience.
The winning group of students are from the left Ms Katia Bouwer (Mighty K marketing agency), Ms Diana Ambrosio, Ms Carmen van Heerden and Mr Gerben van Niekerk.
At the back from the left are Ms Andrea Scheckle, Mr Nico van der Westhuizen, Ms Bianca Vorster, Mr Frans Claassen, Ms Riëtte Coetzer and Mr Abrie Barker.