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23 September 2020 | Story Nitha Ramnath | Photo Supplied
UFS students will be performing at the virtual ICDF on 24 September 2020.
On 24 September 2020, South Africa will be celebrating Heritage Day. For the 25th anniversary of this celebration, South Africans are encouraged to celebrate their culture and the diversity of their beliefs and traditions in the wider context of a country that belongs to all its people.  Dr Chitja Twala, Vice-Dean: Faculty of the Humanities at the UFS, says: “The importance of the day is that we must celebrate who we are and learn from each other.”  The University of the Free State (UFS) has a long tradition of commemorating Heritage Day and the ideas underpinning it. One way in which the UFS celebrates and recognises the tapestry of diverse cultures represented on its campuses is through its International Cultural Diversity Festival hosted by the Office for International Affairs. The purpose of the event is to highlight on Heritage Day that international cultural diversity is a central tenet of the UFS community. 

Pursuant to the tremendous challenges caused by the COVID-19 pandemic globally, the International Cultural Diversity Festival will this year be celebrated in a virtual format. Even during this uncertain time, it is important to find time to celebrate our uniqueness and to appreciate one another’s heritage and culture in the spirit of our humanity. 

Date: 24 September 2020
Time: 10:00

No registration is required!

For the 2020 Heritage Month celebrations, let us share elements about ourselves that make us proud of who we are! The diverse contributions to the 2020 virtual International Cultural Diversity Festival activities will highlight the university’s commitment towards creating a diverse, challenging intellectual environment. As a research-led university, the UFS strives to provide an environment in which new ideas are incubated and debated, contributing to its transformation process and African unity.

For more information contact Bulelwa Moikwatlhai on MaloB@ufs.ac.za 

News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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