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22 September 2020 | Story Leonie Bolleurs | Photo Anja Aucamp
Every year, several of our staff and students are involved in projects in our community to make a positive difference. One of the projects where we are making a difference is at Bloemshelter.

I am because you are. Ubuntu. What better month do we have to celebrate our Ubuntu, our South Africanness, than September – Heritage Month. 

South Africans are known for their warm and generous spirit, their humanity. Closer to home, here at the University of the Free State, this is also a reality. 

Bettering the lives of others

Numerous staff members and students engage in community projects and partnerships. “As a regionally engaged university, the UFS supports development and social justice through the practice of engaged scholarship,” says Karen Venter, Head of the Division: Service Learning within the Directorate of Community Engagement.

Engaged scholarship occurs at the heart of community-university partnerships in close and co-operative interaction with several organisations in broader society for the common public good.

A few of the flagship partnership projects that come to mind are Bloemshelter (caring for the homeless and developing as a social enterprise); Towers of Hope (caring for the vulnerable and transforming the city); and the Princess Gabo Foundation (in Thaba ‘Nchu, where they obtained a zero teenage pregnancy rate in school with a simulating doll-parenting programme to initiate responsible reproductive health education). 

In Qwaqwa, Community Engagement partnerships involve the Itemoheleng Soy Project and the AGAPE Foundation for Community Development. Here, the development focuses on nutrition to boost people’s immune systems – especially during the COVID-19 pandemic. According to Moodi Matsoso from the Directorate: Community Engagement on our Qwaqwa Campus, the AGAPE Foundation is manufacturing rosehip juice, which helps with digestion and the healing of ulcers. 

Bishop Billyboy Ramahlele, Director of Community Engagement, is also passionate about sharing knowledge and skills regarding enterprise development to others, supporting them to reach their full potential with the building of tiny houses. 

According to him, an estimated 3 000 of our students are spending at least 127 000 hours per year engaging in the community through 73 academic service-learning modules, excluding the engagement of student organisations such as the Enactus UFS and co-curricular KOVSIE ACT (Active Civic Teaching) residential schools projects.

Vegetables for the food insecure

Another project that is making a difference not only in the lives of our students, but also for food-insecure families, is the UFS Community Garden Project. 

Kovsie ACT, in collaboration with Student Affairs and the university’s Centre for Sustainable Agriculture, Rural Development and Extension (CENSARDE), is running a project where they provide fresh vegetables, including cabbage, carrots, beetroot, kale, and peas to food-insecure families. 

Heritage Month is an ideal opportunity for everyone to show their Ubuntu spirit. Get involved and share some of your time, your talents, and your treasures to improve the lives of others.  There are several causes in Bloemfontein and Phuthaditjhaba that need support (clothes, food, blankets, toys, funding). 

You saw what some of our colleagues and students are doing. What are you doing to make a difference in communities?

- See Mandala Day poster for a complete list of the partnerships, programmes, and projects where our university’s Directorate of Community Engagement is making a difference. 

News Archive

UFS departments receive recognition for quality work from MACE
2017-12-07


 Description: 2017 MACE winners Tags: 2017 MACE winners 

The team from the Department of Communication and Brand Management,
UFS Marketing and Institutional Advancement who received awards at the
2017 Annual National MACE Congress.
Photo: Supplied

The Departments of Communication and Brand Management, UFS Marketing, and Institutional Advancement collectively won 16 awards during the 2017 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Johannesburg on 30 November 2017.  

Shared experiences and best practices 
The awards ceremony is part of the MACE Annual National Congress, which took place from 29 November to 1 December 2017 at the Wits School of Governance. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices. This year’s programme included speakers such Basetsana Kumalo, CEO of Basetsana Woman Investment Holdings and a former Miss South Africa (1994), and first runner-up in the Miss World Pageant, Saint-Francis Tohlang, independent trend analyst and writer, Emma Sadleir, founder of the Digital Law Co and Leanne Manas, multiple award-winning TV presenter. 

Celebrating successes
Lacea Loader, Director of the Department of Communication and Brand Management at the University of the Free State, received an Award of Excellence Gold for the UFS Graduations Ceremonies Communication Strategy and an Award of Excellence for the UFS Rector’s inauguration and welcoming ceremonies. 

Mamosa Makaya, Deputy Director: Integrated Communication received two Merit Awards for, respectively, the Dumela newsletter and the Visitor’s Guide. Jóhann Thormählen, former employee in the department’s Internal Communication Unit, received an Award of Merit for the Wayde van Niekerk Campaign and an Award of Excellence Gold for the Student Newsletter. Thabo Kessah, also from Internal Communication, on the UFS Qwaqwa Campus, received an Award of Merit for the UFS Qwaqwa Campus Open Day video.  

"I am extremely proud of what we
have achieved this year and of
the quality and standard of the
work produced."

Martie Nortjé, Assistant Director of the Unit for Branding and Merchandise received an Award of Merit for KovsieGear Qwaqwa: Live the brand and set the trend. Leonie Bolleurs, Assistant Director of the Unit for Internal Communication received two Awards of Merit, for respectively, the UFS Schools Marketing Video and the UFS Corporate Profile and UFS Fingertips brochures. 

Ilze Bakkes from UFS Marketing received the Chairperson’s Award of Excellence for her entry, Top Achievers Early Bird Registration. The award is for the highest-scoring entry across all divisions. She also brought home the Award of Excellence Gold for Registration branding and communication – The Lighthouse Campaign, the Award of Excellence Gold for the Kick-Start Your “I-Want-To-B” Grade 9 Subject Choice Booklet and the Award of Excellence Gold for the Top Achievers Early Bird Registration project. Chantel Koller, also from UFS Marketing, received an Award of Merit for her Star of Stars Competition entry. 

The Institutional Advancement (IA): Alumni event planning committee received an Award of Excellence Gold for their entry: Chancellor’s Distinguished Alumni Awards Dinner. The committee consisted of Helen Namponya, Ntokozo Nkabinde, Tertia de Bruin, Nhlanhla Modzanane, and Elmada Kemp.

IABC Africa Award
“This is the second year in a row that the department has received so many accolades from its peers at MACE. I am extremely proud of what we have achieved this year and of the quality and standard of the work produced. The fact that we were also again acknowledged by the Africa Chapter of the International Association of Business Communicators (IABC) is also commendable,” said Loader. She is also the National Chairperson of MACE. 

Earlier this year, the Department of Communication and Brand Management received an IABC Africa Award of Excellence for the UFS 2017 Winter Graduation Ceremonies Communication Strategy from the International Association for Business Communicators (IABC). Loader collected the award during the Silver Quill Awards ceremony on 3 November 2017 in Cape Town.

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