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15 September 2020 | Story Leonie Bolleurs | Photo Unsplash
Kidnapping and human trafficking are a real threat to people worldwide. Should you find yourself in such a situation, your main focus must be on your own safety and survival.

Kidnapping and human trafficking are a real threat to people worldwide, and recent incidents reported on social media highlight the need for staff and students to remain vigilant, says Cobus van Jaarsveld, Assistant Director: Threat Detection, Investigations and Liaison from Protection Services at the University of the Free State.

Van Jaarsveld adds that should you find yourself in such a situation, your main focus must be on your own safety and survival. 

He provides some tips to avoid being kidnapped, as well as some actions to take when you are kidnapped. These tips come from sources that deal with incidents such as these on a daily basis, including WorldAware, the South African Police Service, and Interpol.

When walking to your destination, keep the following in mind:

• Be aware of your surroundings at all times.
• Tell a trusted person where you will be, who you will be with, and when you expect to return.
• If you sense that someone is following you when you get off a bus, taxi or train, walk towards a well-populated area.
• Do not wear headphones or read while walking or standing on the street.
• When on the street, walk facing oncoming traffic. It will be harder for someone in a vehicle to abduct you.
• Do not hitchhike.
• Try to maintain a low profile.
• Modify your fashion style, toning down colours and accessories.
• Wear comfortable clothing; women should avoid wearing high heels and slippers, which are difficult to run in when attempting to escape. If you are going out with high heels, always have a pair of comfortable flat shoes handy.
• Avoid wearing clothing with long straps such as scarves, necklaces, and purses. These items can be used to strangle you or to tie you up.
• Try to not overload yourself with packages.
• Stay off the street if you are alone and upset or under the influence of medications or alcohol.
• Avoid using outside ATMs at night or in unfamiliar surroundings.
• Avoid isolated or poorly lit restrooms and be extra careful on stairwells.
• Do not get into an elevator with someone who makes you feel uncomfortable. If this is unavoidable, stand near the controls and locate the emergency button.

Prof Beatri Kruger, Research fellow at the Free State Centre for Human Rights in the UFS Faculty of Law, has conducted extensive research on the topic of human trafficking over the years. She adds to Van Jaarsveld’s safety tips and says it is important to memorise emergency telephone numbers. “Save them on your cellphone, especially the 0800 222 777 number, which is the Human Trafficking national helpline available 24/7 free of charge.”

Alternatively call the mobile phone emergency number 112 or Protection Services toll free line 080 020 4682.

“It is also important to arrange a code word with family or close friends – so that when you say or text that word and where you are, they will know to immediately come to you.”

In this day and age, Prof Kruger also urges everyone to empower themselves with reliable information on what trafficking is and what methods traffickers use to lure, deceive, trap, and control you. She suggests the website of the national Freedom Network: http://www.nationalfreedomnetwork.co.za/ or their Facebook page: https://www.facebook.com/NationalFreedomNetwork/ for more information. 

• Distribution of fake news 
 
Staff and students are requested to refrain from distributing fake news on any communication platform, as the distribution of fake news places an additional burden on the limited capacity of law enforcement agencies. 
 
Currently, a message is being distributed on social media and via WhatsApp, containing content with unconfirmed allegations that was originally distributed in 2017 (a company by the name of Forex, kidnapping females for human trafficking and selling their body parts). 
 
Protection Services supports the university's sentiment – as communicated in the Strategic Plan – that the well-being and safety of its staff and students need to receive top priority.   
 
They are currently looking into an alleged incident that occurred on 14 September 2020; all steps are being taken to ensure the safety of our students and staff. 

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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