Latest News Archive

Please select Category, Year, and then Month to display items
Previous Archive
07 April 2021 | Story Rulanzen Martin | Photo istock
Social media discussions have provided a lens on how people are dealing with and talking about COVID-19. This has given risk communication new insights into online audiences.

The lingering effects of the COVID-19 pandemic on society presented the experts at the University of the Free State (UFS) with an opportunity – to conduct a scientific study by analysing our social media data in order to assist government health communicators to reflect on their communication strategies and, in turn, gain new perspectives from the general social media user (public). 

The study – led by Herkulaas Combrink, a data and medical scientist in the UFS initiative for Digital Futures, and Prof. Katinka de Wet, medical sociologist in both the UFS initiative for Digital Futures and the Department of Sociology at the UFS – uses “real-time snapshots of online interactions as a means to augment more traditional methods of conducting research on a given topic; in this case, responses to COVID-19”, said Combrink. 

The findings and ongoing work of the research project were presented to the Parliamentary Portfolio Committee on Communications. “During this meeting, critical engagement took place around risk communication and areas where we can strengthen this research,” said Combrink. Several international influential risk communicators on the African continent were present. 

Digital science at the forefront 

The opportunity to pursue this study was the result of Herkulaas Combrink’s secondment to the Free State Department of Health (FSDOH), where he identified the need to develop additional analytics for the already existing processes in risk communication in order to assist various communication strategies linked to developments regarding COVID-19 infections.  

Combrink also said “because the analysis of social media data does not normally form part of the traditional toolbox of investigation for this type of work, this novel application serves as an addition to the already existing communication analytics”. This research project will strengthen the level of cooperation between the UFS, other institutions, and the FSDOH to “synergistically strengthen communication strategies in relation to COVID-19”. 

By looking at how new knowledge around COVID-19 is developing the method (of analysing social media data), is to stay abreast of trending and burning issues on open-source social media platforms. “It is important to conduct this work using well-defined scientific methodology to extract, explore, analyse, and report on the data,” Combrink says. 

Given the rapidity with which new knowledge around COVID-19 is developing all over the globe, this method lends itself to staying abreast of emergent and burning issues that are trending on open-source social media sites. 

Variety of stakeholders needed

The magnitude of the research study required the involvement of stakeholders from different institutions. “A variety of stakeholders from different institutions are needed not only to contextualise the data, but also to provide social and technical input to solve the problem,” Combrink said.  

Experts included in the project are Dr Vukosi Marivate from the Department of Computer Science at the University of Pretoria, Dr Ming-Han Mothloung from the Department of Community Health at the UFS and the FSDOH, and Dr Samuel Mokoena, Priscilla Monyobo, Mondli Mvambi, and Elke de Witt from the FSDOH. “Without this core team, the work would not have been contextually relevant,” Combrink said. 

News Archive

Mosa Leteane introduces new era in student leadership
2014-10-02

The month of August belonged to South African women – in more ways than one. Not only did we celebrate Women’s Month, but our Student Representative Council (SRC) gained a female leader.

On 4 September 2014 Mosa Leteane became the first female SRC president at the UFS Bloemfontein Campus under the revised SRC constitution of 2011. Although her journey has been a hard and difficult one, it rewarded her with great insightful and invaluable experience.

Being elected to this seat is a milestone for female leadership as a whole at Kovsies. Having been the Prime of House NJ van der Merwe Residence, Marketing Officer of the premier Golden Key Society, Executive Committee member for the 2013/2014 SRC Legal and Constitutional Affairs – and being a legal student herself – Leteane brings a lot of experience to student governance.

Accountability is one of her core values– and that is exactly what she envisions to bring to the newly-elected SRC. Leteane also believes that having a moral sense is essential to the functioning of her SRC. Being a political science or legal student does not automatically imply high morals, Leteane adds. Rather, principles are fostered by the contribution that you want to make.

Something she is proud to have inherited from the previous SRC is the establishment of a blueprint for student governance and understanding team dynamics. These things define the success of any SRC.

With the amount of work lying ahead, Leteane says, she will draw strength from family and friends – and listen to some music.

We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept