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17 August 2021 | Story Lunga Luthuli | Photo Supplied
Christina Mack – believes in praying for communities.

Leaving Rustenburg in the North-West for the Free State, Christina Mack’s life has changed for the better. Mack, a Housekeeping Manager on the University of the Free State (UFS) Bloemfontein Campus, believes in hard work and honesty – these are the principles she has lived by for many years. 

“I was fortunate to get a job as a cleaner at the university in 2006, a position I held until I was promoted to Housekeeping Manager in 2016.

“I believe in myself; I am a hard worker and because I am a manager, I always strive for honesty. When I have a challenging day – especially at work, I engage with colleagues with honesty.”

One of the many UFS women of quality, impact, and care, Mack says she is living the life she imagined through some powerful life lessons.  

“I have learnt that in life, you must appreciate everything that is good, have a vision, focus on education, and know your position. You must not only pray for yourself, but also for your community.”

Women who inspire her include her Line Manager, Ronell Kruger. “She encourages and supports me, and she is a hardworking woman. Ronell motivates her staff. In the team, she is a mentor and supports all of us.”

What worries her is the continued and high number of gender-based violence cases across the country. “Government should create platforms for men to be taught about taking care of women. Women deserve equal rights to their male counterparts.”

News Archive

Stakeholders endorse UFS’s vision and strategy
2014-05-27

Results from a perception audit commissioned by the University of the Free State (UFS) in February 2014 have been finalised. The audit indicates that 86,14% of the university’s internal and external stakeholders agree with the institution's stated vision. An average of 81,99% of stakeholders endorse our values and 81,28% agree with our goals. 

The study was commissioned by the university's Department of Communication and Brand Management and conducted by an external firm of independent researchers. It was aimed at determining internal and external stakeholder understanding and endorsement of university strategy, as well as tracking core reputational indicators and perceptions.

The study was conducted among a representative sample of 23 stakeholder groupings, including staff, current and prospective students, donors, alumni, school principals, community leaders, potential employers of students and international partner universities.

Two similar audits were conducted in the last ten years – in 2005 and again in 2008 after the Reitz incident. Although a direct comparison of findings would not be psychometrically rigorous due to differing research modelling and sampling methods, there is a strong indication that the perception of the institution's stakeholders has shifted.

The uniqueness of the study and the research model developed for the project have recently received international recognition from the International Association of Business Communicators (IABC). The prestigious Jack Whittmer Research Award was presented to the university on 9 June 2014 during the Excellence Awards Gala of the association's world conference held in Toronto, Canada.

Read the full release (pdf)

 

 

Issued by: Lacea Loader (Director: Communication and Brand Management)
Tel: +27(0)51 401 2584 or +27(0)83 645 2454
E-mail: news@ufs.ac.za
Fax: +27(0)51 444 6393

 

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