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11 January 2021 | Story Thabo Kessah | Photo Supplied
The new book that Dr Tshepo Moloi has co-edited puts a spotlight on liberation struggle radios.

Dr Tshepo Moloi from the Qwaqwa Campus Department of History is the co-editor of a new book called Guerrilla Radios in Southern Africa: Broadcasters, Technology, Propaganda Wars, and the Armed Struggle.
This book is a collection of eleven essays on the histories of the radios attached to the armed wings of the liberation movements in the region. “This book is a shift from a parochial approach, which tended to analyse guerrilla radios within the framework of the nation state. It focuses on the experiences of the broadcasters and listeners during the era of the armed struggle. Using archival sources such as sound recordings of the guerrilla radio stations, together with interviews conducted with former broadcasters and listeners, the essays contained in this volume ask complex questions about the social histories of these stations,” said Dr Moloi.
Dr Moloi added that the essays explore the workings of propaganda and counter-propaganda and probe the effects that the radios had on the activists and supporters of the liberation movements – and, on the other hand, on the colonial counter-insurgency projects. They examine the relationships that these radios have forged at their multiple sites of operation in host countries, and also look at international solidarity and support, specifically for radio broadcasting initiatives. 
Role played by guerrilla radio
“Our volume pushes the frontiers of knowledge production beyond exploration of broadcast content towards a more nuanced conception of radio as a medium formed by social and political processes. Guerrilla radio broadcasting, we argue, became a very powerful technology for disseminating insurgent propaganda messages of the liberation movements and for mobilising African workers, peasants, students and youth in the struggle against white minority domination in the entire region. From Angola to Mozambique, and from Zimbabwe to Namibia through to South Africa, the modern technology of radio has provided the liberation movements in exile with a platform for an aural or sonic presence among the followers of the liberation movements back home. It has become an effective instrument for propagating the ideologies of the liberation movements, as well as for countering the propaganda messages of the oppressive white minority regimes,” he added.
Conceptualisation of the book
He also revealed the thinking behind the book. “The concept arose from the realisation that despite the explosion of research on liberation struggles in Southern Africa, such as memoirs, biographies, and autobiographies of prominent leaders of the movements, as well as a scattering of (auto)biographies of the foot soldiers, there remained a dearth of studies on the media that the liberation movements employed, particularly radio.”
Other editors are Sekibakiba Peter Lekgoathi, a professor of History at Wits University and Prof Alda Romão Saúte Saíde from Pedagogic University in Maputo, Mozambique. The project was funded by the National Institute for the Humanities and Social Sciences’ (NIHSS) Catalytic Research Project.

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Out-of-the-box thinking a plus for next generation of agribusiness leaders
2017-07-07

Description: Agribusiness leaders Tags: Agribusiness leaders 

The winners of the 12th IFAMA International Student
Case Competition from Team South Africa are from
the left: JW Swanepoel, University of the Free State,
Melissa van der Merwe, University of Pretoria,
Heinrich Jantjies, Stellenbosch University, and
Johann Boonzaaier, also from Stellenbosch University.
Photo: Supplied



The International Food and Agribusiness Management Association’s International Student Case Competition, in its 12th year, brings together students from around the world to demonstrate their investigative and problem-solving skills to provide innovative solutions to practical problems.

JW Swanepoel, a PhD student at the Centre for Sustainable Agriculture at the University of the Free State (UFS) was part of an advanced case study team, representing South African universities, who won IFAMA’s International Student Case Competition. Swanepoel also presented results from his PhD study at IFAMA’s conference in Miami, Florida, where the winners were announced.

Competition a global stage to showcase solutions

The competition provides a global stage for students and their associated universities to showcase the next generation of agribusiness leaders.

This year the featured agribusiness was Bayer Crop Science. Although this company managed to expand its global footprint through its Food Chain Partnership, it faced some challenges to expand in emerging economies through small-scale farmers. Being from the African continent, Swanepoel and his team not only understood Bayer’s unique challenge but could also pre-empt some of the potential problems faced by agribusinesses that wanted to grow their footprint in emerging economies. This provided them with a competitive advantage in going head-to-head with some of the best universities in the world such as Purdue, Wageningen, Michigan, Texas A & M and Santa Clara to mention just a few.

The South African team’s presentation “Selling Lindiwe’s story” told the story of a small-scale woman cassava farmer in Mozambique who, after the death of her husband, became the main breadwinner. The South African team indicated how Bayer could play a major role in not only selling chemicals to these farmers but even more importantly to change the stories of small-scale farmers like Lindiwe. They recommended a strategic partnership with AB InBev as the main buyer for the cassava produced by these small-scale farmers, as a cheaper beer base substitute. They also recommended a local partner (Value Chain Insights) that understood the political, social and economic environment of these countries to facilitate the relationships between Bayer and its small-scale farmers.

Understanding the challenge a competitive advantage

According to the panel of judges, the innovative approach and motivations for investing in strategic partnerships with AB InBev and Value Chain Insights went beyond financial benefits, to include corporate social responsibility and rural development. Lindiwe’s story was, however, the decisive factor. The South African team was the only team to put a face and a story to the often invisible small-scale farmers.

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