Latest News Archive

Please select Category, Year, and then Month to display items
Previous Archive
19 July 2021

The Faculty of Economic and Management Sciences invites all its academic departments to participate in the 2021 celebration of Nelson Mandela Day by requesting their staff and students to become involved in a 67-minute fitness challenge to be held over a seven-day period, commencing on 18 July 2021. These kilometres can be completed by running, walking, swimming or on a bicycle (no vehicles permitted). 

These activities may be completed at any location, at any time from 18 to 25 July 2021 (terminating at midnight on 25 July). This ensures that social distancing protocols are adhered to, since each individual is completing the challenge on their own.

Participants will be required to provide relevant proof of the distance completed, as well as the date and time interval, by either submitting a picture of the treadmill screen, sharing the progress they logged by using a mobile app such as Strata, pictures of the number of steps completed, etc. (Send this via email to Reabetswe Parkies at Parkiesrg@ufs.ac.za upon completion – at the latest by 08:00 on 26 July 2021.)

Raising funds

To raise funds, each department in the faculty is requested to consider sponsoring a specific amount per kilometre completed by their staff and students. It is recommended that each department consider its available budget for this purpose and that the total departmental contribution should be capped at a specific amount to ensure that departments are not faced with open-ended liabilities.  We have sought and obtained approval from the Department of Finance for the use of UFS funds in this manner. To this end, for example, the School of Accountancy has pledged to contribute R10 per kilometre completed, capped at a maximum contribution of R6 700.

To encourage healthy competition and to increase the amount raised, departments will be encouraged to compete against each other and attempt to complete the most kilometres. Each department will donate their pledges to the charity of their choice.  In support of this noble cause, the Dean’s office has pledged a donation of R6 700 to the winning academic department, to be added to the department’s donation to the charity. 

We believe this is a very good marketing initiative, as well as an opportunity for the faculty to illustrate its commitment to social investment and community engagement.  It is also likely to contribute to improving the morale of the staff in the faculty. The UFS Community Engagement office has further indicated that it would like to arrange a radio interview to promote this event – to this end, we can raise awareness and place the spotlight on a worthy cause.

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept