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06 July 2021 | Story André Damons | Photo Supplied
Mutshidzi Abigail Mulondo, Lecturer and PhD candidate in the Faculty of Health Sciences at the University of the Free State (UFS), has been recognised as one of the Mail & Guardian’s 200 Young South Africans.

For Mutshidzi Abigail Mulondo, Lecturer and PhD candidate in the Faculty of Health Sciences at the University of the Free State (UFS), being recognised as one of the Mail & Guardian 200 Young South Africans is encapsulated in Mark Twain’s quote, “The two most important days in your life are the day you are born and the day you find out why”.

Knowing that she is living her ‘why I was born’ and actually being recognised for it, is a wonderful feeling, says Mulondo, whose passion is public health.

“I feel honoured to have been considered and counted among influential young South Africans who are doing incredible work. I am thankful to Mail & Guardian for this wonderful recognition,” says Mulondo.

Passion and commitment to promoting health 

She was nominated by one of her mentors but was sceptical that she would be in the final 200 list, as there are usually more than 5 000 applications each year. According to Mulondo, she is happy to have been proven wrong and even more grateful to be surrounded by powerful women who continue to propel her towards her purpose.

Mulondo says she always knew that she wanted to be in a position to help alleviate pain and suffering and that health would be her avenue to serve humanity. Says Mulondo: “When I started with an interdisciplinary PhD in Health Professions Education and Community Health, it further solidified my passion and commitment to promoting health.”
“I am equally passionate about mental health wellness. After completing a master’s degree in Psychology at the University of Pretoria, I knew it would provide me with an opportunity to impact people’s lives more holistically. An opportunity to not only promote physical health, but to also advocate for mental health.”

Hope for the youth of South Africa

Mulondo’s message to young people is also the motto she lives by: “Be kinder to yourself”. So many times, we are hard on ourselves when we fail or when we do not accomplish what we set out to accomplish at a particular time. 

“Please remember that you are the only you that will ever be. You must therefore be gentler with yourself; despite what you thought you would have achieved thus far, appreciate how far you have actually come against whatever odds,” says Mulondo.

Her hope for the youth of South Africa is that we reach a point where fighting against issues such as gender-based violence (GBV), systematic racism, gender inequality, high unemployment rates, and all other constructs that affect our youth and country is a matter of the past. “While we envision that day, I hope that we all continue to stand together and speak up for the vulnerable, marginalised, and disenfranchised. I am confident that we will see and experience the fullest potential of our youth, in this lifetime (Jeremiah 29:11).”

News Archive

UFS Communication and Brand Management wins for the third time in the 2017 International Gold Quill Awards
2017-06-29

Description: 2017 International Gold Quill Awards Tags: 2017 International Gold Quill Awards

Lacea Loader, Director: Communication and Brand
Management and Leonie Bolleurs, Assistant Director:
Internal Communication in the same department.
The awards were presented at the Excellence
Awards Gala in Washington, D.C. on
Tuesday 13 June 2017.
Foto: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) has won two International Gold Quill Awards from the International Association of Business Communicators (IABC) for projects executed in 2016. “Winning two Gold Quill Awards put the entrant in the top ranks of the business communicators of the world,” said Ghrethna Kruger, IABC 2017 Quill Awards Chair South Africa.

The Department won Gold Quill Merit Awards for their entries of the publication, For such a time as this: A commemorative journey, and the communication process with prospective students through the Sound[W]right: UFS student tone and voice project.

Two Gold Quill Awards in 2017
This is the third time the department has received recognition by the IABC. In 2014, it received the Jake Wittmer Research Award, a Gold Quill Merit Award, and an Africa Gold Quill Award. In 2015 the department received an Africa Merit Award, Africa Gold Quill Merit Award, a Gold Quill Merit Award, and a Gold Quill Excellence Award. “I am very proud of the nine awards we have won over the past couple of years. Being recognised by a prestigious global association such as the IABC is a great honour. The fact that the UFS is the only tertiary education institution in the country to receive awards this year makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

With the 2017 IABC Awards the IABC has in total recognised 227 entries as world class, announcing 74 Excellence Awards and 153 Merit Awards. They represent a cross-section of public- and private-sector organisations, both large and small. This year there were 13 winners from South Africa compared to last year’s three winners.

Work reflects superior production values
Entries were evaluated against the IABC Gold Quill Awards criteria and IABC’s seven-point scale of excellence. Feedback from the IABC Gold Quill evaluators, on the publication, For such a time as this: A commemorative journey stated: “Exceptional effort and an excellent gift that celebrates your honoree and preserves school history. It demonstrates superior production values and strong images convey key messages.”

On the entry: Sound[W]right: UFS student tone and voice project, the IABC Gold Quill evaluators said: “This entry shows innovation, collaboration, persistence, generosity and strategic intent. They have accomplished much within a very limited budget, to the benefit of both the university and its students.”

“The Gold Quill Awards programme celebrates business communication’s best practices and the value professional, strategic communication programmes bring to an organisation’s bottom line, its brand and its reputation,” said Lynn Barter, ABC, MC, chair of the IABC awards committee. “Each entry is evaluated on its own merits against IABC’s Global Standard of excellence in communication. Winning a Gold Quill recognises exceptional work, innovation and creativity.

Taking communication to the next level
“Gold Quill winners represent a global community executing their responsibilities ethically and to the highest standards of the profession. These exemplary practitioners deliver high impact results for their organisations and clients, taking communication to the next level.”

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