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15 June 2021 | Story Dr Nitha Ramnath

Prof Francis Petersen, Rector and Vice-Chancellor of the University of Free State, South Africa, invites us to rethink our relationship with the world in a series of ‘Courageous Conversations’ on the theme of ‘The Global Citizen’.

Prof Petersen argues that COVID-19 has been a powerful ‘disruptor’ - it has given us a stark reminder of the need to rethink our identity, of where we belong, our ‘normative’ view of citizenship – if we want to secure long-term survival of our civilisation and the environments which support it.

Powerful voices from public life, intellectuals, public interest and business leaders, academics, naturalists, religious leaders, astrophysicists, economists, and ecologists, and others, will be invited to share and debate their views.

Global Citizen courageous conversation launch
In partnership with the South African Chamber of Commerce based in the United Kingdom, the series launched on 26 May 2021, in a discussion with Prof Petersen on the concept and context of his thinking and how the series will roll out.

If you were unable to join the webinar you can watch the replay on YouTube, or visit the South African Chamber of Commerce website where you'll find recordings of previous webinars.

Join our next Global Citizen conversation on 17 June 2021 with a discussion led by the Chancellor of the University of Free State, Prof Bonang Francis Mohale, a published author and respected business leader who has held chairmanships and directorships at some of South Africa’s top companies, on how we educate for Global Citizenship.

Educating a ‘Global Citizen’ – June 17, 2021 15:00 SAST
We have pleasure in inviting you to the United Kingdom - South African Chamber of Commerce’s next ‘courageous conversation’ with University of Free State Rector and Vice-Chancellor Prof Francis Petersen in his series debating ‘The Global Citizen’.  

Eminent South African business leader and UFS Chancellor, Prof Bonang Mohale, will join Prof Petersen to unwrap the role universities can play in creating a ‘Global Citizen’ mindset to effect material change in a constantly evolving and turbulent international world.  

How do universities produce research, and graduate alumni who go out into the  world, to drive and reflect the bedrock value of Global Citizenship namely that of mutual respect, for others, for all creatures, and the environment which sustains us all?

A university education can be a powerful way to push the ‘reset’ button on the baggage of upbringing and our histories - personal, cultural, national, racial – which shape our world view.  

Universities can promote informed self-reflection, curiosity, and tolerance as a driving force in how we shape our realities, understand our prejudices, promote tolerance, and animate life in a better world.  Prof Petersen and Prof Mohale will reflect on how universities can accelerate and respond with greater agility to this challenge.

Kindly RSVP for the event.

 

 

News Archive

UFS appoints advertising agencies
2005-08-19

The University of the Free State (UFS) has awarded its marketing and communication account to a unique joint venture between two advertising agencies.

The agencies involved are the Durban-based TBWA and the Bloemfontein-based agency called C-squared (which stands for Consumer Connectedness).

According to the UFS Director of Marketing, Dr Ivan van Rooyen, the idea of a joint venture came about after a rigorous selection process during which both agencies were short-listed.

“The UFS recognised the synergies that could be developed by having an established agency working together with an emerging agency, which at the same time advances black economic empowerment in the Free State,” Dr van Rooyen said.

He said the UFS was keen to increase awareness locally and nationally about the UFS as a quality institution of higher learning in a very competitive market. The two agencies, he said, are well placed to assist the UFS in achieving this objective.
 
Mr Ben Moseme, chief executive of C-squared, said his agency looked forward to working on the UFS account with TBWA.

Mr Daryl Bennewith of TBWA in Durban says the agency is excited about the opportunity of developing the UFS brand and positioning it for the future.

“We are passionate about the role communication can play in changing perceptions and establishing the UFS as the benchmark for all higher education institutions embracing the challenges of transformation,” Mr Bennewith said.

Media release

Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

18 August 2005
 

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