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25 June 2021 | Story Xolisa Mnukwa | Photo Supplied
UFS Food Environment Office - Improving student well-being through collaborative food provisioning initiatives.

Food insecurity plagues students across universities worldwide, and the University of the Free State (UFS) is not exempt from this plight, with research findings indicating that more than 64% of students at the university go through periods of hunger each year.

In conjunction with national Youth Month this year, the UFS reflects on the initiatives established by the university to address food insecurity across the Bloemfontein, South, and Qwaqwa campuses to help care for and support young people for the duration of their academic careers.

UFS Food Environment Office 

Annelize Visagie from the Division of Student Affairs (DSA), who is heading the Food Environment Office at the UFS, stated that a Memorandum of Understanding (MOU) was signed with Tiger Brands and Gift of the Givers last year to sponsor food parcels to students who do not have bursaries every month. Visagie further explained that UFS staff members are working hard to implement initiatives and obtain sponsorships – such as the one with Tiger Brands and Gift of the Givers – as well as food donations to ensure that students do not go hungry.

In a study that Visagie conducted in 2019 with first-year students as the focus, it was found that academic performance declines and coping mechanisms increase as the severity of food insecurity increases.

“Students use different coping mechanisms, with an alarming 40,6% of them resorting to fasting as an excuse to friends for not having food. Sixty percent of them skip meals because they do not have enough money, and 43,2% of them are too embarrassed to ask for help,” explained Visagie. 

 Various factors contribute to this scenario, with the main reason being that most students come from impoverished economic and social circumstances. This suggests that although students may receive NSFAS funding or any other bursary, it is not a guarantee that they are food secure.

UFS Food Insecurity Support initiatives

There are many students who lack adequate financial support to sustain them through their academic careers at university. 

The UFS No Student Hungry (NSH) Programme under the UFS Division of Student Affairs (DSA) provides students in need with modest food allowances and daily access to one balanced meal. Students are selected in terms of financial need, participation in student life, and a commitment to giving back to the community. The programme allows students to focus on their studies without worrying about their next meal – increasing their chances to excel academically and ultimately obtain their degrees. 

According to Dr WP Wahl, Head of Student Life in the DSA, the division encourages innovation to meet the challenges of food insecurity and malnutrition among students. Several student volunteers and student governance structures are collaborating with the DSA on various initiatives. 

Students from residences and other student communities have planted vegetable gardens on the Bloemfontein Campus with the assistance of KovsieACT and the Faculty of Natural and Agricultural Sciences, where students and staff continuously harvest and distribute vegetables to needy students on a weekly basis.  The construction of these gardens was financed by a collaboration with Tiger Brands and Siyakhana Food Gardens, who have assisted with the training of students and consultation throughout the project.

The continuation of the food parcel project and other support initiatives facilitated by the Food Environment Office thrive through collaborations with businesses, NPOs, UFS students, and DSA staff to address food insecurity and malnutrition among students. Staff and students are encouraged to contribute by also collecting non-perishable food items for the UFS Food Environment Office.

To apply for support, or to contribute, contact the Food Environment Office or Annelize Visagie

News Archive

A brand-new image for historic University of the Free State
2011-01-19

Prof. Jonathan Jansen, Vice-Chancellor and Rector, and Prof. Teuns Verschoor, Vice-Rector of Institutional Affairs, during the media conference to launch the new brand.
- Photo: Hannes Pieterse

A new chapter was written in the history of the University of the Free State (UFS) on Thursday, 27 January 2011 when it launched its revitalised brand image. 

The brand evolution has resulted in the adoption of two primary brands to engage with its stakeholders – an evolved academic crest and a new marketing brand for the institution’s offerings and services. 
 
The university, which recently won the World Universities’ Forum award for academic excellence and institutional transformation, was founded in 1904 as a dynamic learning environment where academic excellence and the development of leadership qualities are long-standing traditions. These values are the backbone of the university and the foundation of the new brand as it seeks to adapt to the changing needs of society, without sacrificing its rich history and heritage. 
 
The process of revitalising and creating a renewed image of the UFS, spearheaded by the university’s inspirational leader, Prof. Jonathan Jansen, started in February 2010 and involved a comprehensive and consultative process to understand the deep insights that underpin the fabric of the institution among its key stakeholders. 
 
“We engaged in one of the most expansive and intensive process of consultations with staff, alumni, senate, council and other stakeholders to determine how and in what ways our brand could signal a more inclusive and forward-looking vision that captured the spirit and essence of the new country and a transforming university,” says Prof. Jansen.
 
The new brand is anchored in the university’s renewed motto “In Veritate Sapientiae Lux” (In Truth is the Light of Wisdom), which has been evolved to embrace the diversity of the community the university without losing its essence. As Judge Ian van der Merwe, Chairperson of the UFS Councilnoted,the motto retains concepts with which not only Christians can identify, but which also accommodate all the different viewpoints of the UFS’s diverse students and staff. Hereby a feeling of unity and belonging is promoted.”
 
The new brand identity was developed by the country’s foremost academic branding authority, the Brand Leadership Group. “We worked with the university to develop a brand that reflects an inclusive, forward-thinking truly South African university in tune with its changing environment which embraces its past, present and signals the future,” says Thebe Ikalafeng, founder of Brand Leadership Group.
 
The new brand has found resonance with the various university stakeholders. “The end product is excellent,” commented Mr Naudé de Klerk, Chairperson of Kovsie Alumni. “It represents a history of hope, excellence, innovation and transformation. Above all, it represents a leap of faith, which extends from a humble beginning in 1904 to the strong and vital academic institution it is today.”
 
Finally, where it matters, the new brand also gets the students’ vote. “Our new brand illustrates and communicates to the rest of the world the message that we as the University of the Free State refuse to be tied down to the failures of the past, but instead confidently sprint forward to the successes of tomorrow,” says Modieyi Motholo, Chairperson of the university’s Interim Student Committee.
 
 
 

Media Release
27 January 2011
Issued by: Lacea Loader
Director: Strategic Communication (actg)
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za
 
 

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