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25 June 2021 | Story Xolisa Mnukwa | Photo Supplied
UFS Food Environment Office - Improving student well-being through collaborative food provisioning initiatives.

Food insecurity plagues students across universities worldwide, and the University of the Free State (UFS) is not exempt from this plight, with research findings indicating that more than 64% of students at the university go through periods of hunger each year.

In conjunction with national Youth Month this year, the UFS reflects on the initiatives established by the university to address food insecurity across the Bloemfontein, South, and Qwaqwa campuses to help care for and support young people for the duration of their academic careers.

UFS Food Environment Office 

Annelize Visagie from the Division of Student Affairs (DSA), who is heading the Food Environment Office at the UFS, stated that a Memorandum of Understanding (MOU) was signed with Tiger Brands and Gift of the Givers last year to sponsor food parcels to students who do not have bursaries every month. Visagie further explained that UFS staff members are working hard to implement initiatives and obtain sponsorships – such as the one with Tiger Brands and Gift of the Givers – as well as food donations to ensure that students do not go hungry.

In a study that Visagie conducted in 2019 with first-year students as the focus, it was found that academic performance declines and coping mechanisms increase as the severity of food insecurity increases.

“Students use different coping mechanisms, with an alarming 40,6% of them resorting to fasting as an excuse to friends for not having food. Sixty percent of them skip meals because they do not have enough money, and 43,2% of them are too embarrassed to ask for help,” explained Visagie. 

 Various factors contribute to this scenario, with the main reason being that most students come from impoverished economic and social circumstances. This suggests that although students may receive NSFAS funding or any other bursary, it is not a guarantee that they are food secure.

UFS Food Insecurity Support initiatives

There are many students who lack adequate financial support to sustain them through their academic careers at university. 

The UFS No Student Hungry (NSH) Programme under the UFS Division of Student Affairs (DSA) provides students in need with modest food allowances and daily access to one balanced meal. Students are selected in terms of financial need, participation in student life, and a commitment to giving back to the community. The programme allows students to focus on their studies without worrying about their next meal – increasing their chances to excel academically and ultimately obtain their degrees. 

According to Dr WP Wahl, Head of Student Life in the DSA, the division encourages innovation to meet the challenges of food insecurity and malnutrition among students. Several student volunteers and student governance structures are collaborating with the DSA on various initiatives. 

Students from residences and other student communities have planted vegetable gardens on the Bloemfontein Campus with the assistance of KovsieACT and the Faculty of Natural and Agricultural Sciences, where students and staff continuously harvest and distribute vegetables to needy students on a weekly basis.  The construction of these gardens was financed by a collaboration with Tiger Brands and Siyakhana Food Gardens, who have assisted with the training of students and consultation throughout the project.

The continuation of the food parcel project and other support initiatives facilitated by the Food Environment Office thrive through collaborations with businesses, NPOs, UFS students, and DSA staff to address food insecurity and malnutrition among students. Staff and students are encouraged to contribute by also collecting non-perishable food items for the UFS Food Environment Office.

To apply for support, or to contribute, contact the Food Environment Office or Annelize Visagie

News Archive

Dying of consumption: Studying ‘othering’ and resistance in pop culture
2014-10-31

 

 

The Centre for Africa Studies (CAS) at the UFS – under the project leadership of Prof Heidi Hudson (CAS Director) – conceptualised an interdisciplinary research project on representations of otherness and resistance.

This is in collaboration with UFS departments such as the Odeion School of Music, the Department of Drama and Theatre Arts, the Department of Fine Arts, the Jonathan Edwards Centre Africa and the Department of Afrikaans and Dutch, German and French.  

In this project, Dr Stephanie Cawood from CAS leads a sub-project on the dynamics of pop culture and consumerism. Her research unpacks and critiques pop culture representations of othering and resistance by engaging with the othering rhetoric of conspicuous consumption as well as the subversive rhetoric or culture jamming at play in various South African youth subcultures.

Consumerism has become the institutional system in which we live our daily lives. Pop culture is the result when multinational corporations take aspects of culture and turn it into commodities with high market value. In pop culture and its manifestation, consumption, marketers and savvy advertising executives have realised long ago that othering and resistance are powerful tools to artificially create empty spaces in people’s lives that can only be filled through consuming.

“The scary thing is in my opinion that everyone has become a market segment, including very young children,” says Dr Cawood.

In his 1934 book, The Theory of the Leisure Class (TLC), Thorstein Veblen coined the term conspicuous consumption to describe the conduct of the nouveau riche. He  contended that when people manage to meet their basic human requirements, any additional accumulation of wealth will no longer relate to function, but will be spent on ostentatious displays of conspicuous consumption or waste. Conspicuous consumption has evolved into invidious consumption where consumption is a mark of one’s superior social status and particularly aimed at provoking envy. The whole point is unashamed one-upmanship.  

“Think of the izikhotane or skothane cultural phenomenon where young people engage in ritualised and ostentatious consumerist waste for social prestige. This is an excellent example of invidious consumption.

“Instead of striving to become good citizens, we have become good consumers and none are more vulnerable than our youth irrespective of cultural and ethnic differences”.

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