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26 May 2021 | Story André Damons | Photo Sonia Small (Kaleidoscope Studios)
Mr Godfrey Mahlatsi, Acting Head of the Free State Department of Health; Ms Montseng Tsiu, Free State MEC of Health; Ms Sisi Ntombela, Premier of the Free State; and Prof Francis Petersen, Rector and Vice-Chancellor, give the thumbs up to the vaccination centre at the Universitas Academic Hospital.

As a public institution, the University of the Free State (UFS) always wants to play a role in society through its expertise, facilities, and assets. It is for this reason that the university is assisting the Free State Department of Health to equip the vaccination centre at the Universitas Academic Hospital to function optimally as one of the primary vaccination sites in Bloemfontein. 

Prof Francis Petersen, Rector and Vice-Chancellor, says the university decided to assist the department by providing computers, chairs, tables, and installing network cables at the vaccination centre which opened on Monday May 24 2021. The recovery room where patients are monitored after being vaccinated was also equipped. The university’s School of Nursing is also training its students to help with the vaccination process. 

Prof Petersen, together with Prof Gert van Zyl, Dean of the Faculty of Health Sciences; Ms Sisi Ntombela, Premier of the Free State; Ms Montseng Tsiu, MEC of Health; and Mr Godfrey Mahlatsi, Acting Head of the Department of Health, paid a visit to the vaccination centre on Tuesday 25 May 2021. 

UFS part of the broader community 

“The UFS is a public institution and we always ask what our role in society is. We are part of the broader community so we need to play a role through our expertise, our facilities, and assets and see to what extent we can positively impact the community. This is a good example of doing that. COVID-19 is an opportunity for everyone to take hands and address it in a collaborative way.

“The UFS values our partners, and in this particular case, the Department of Health. We believe that if we can work with our partners, the impact would be that much greater. If this facility is full to capacity, we would be able to vaccinate about 3 000 people a day which would never have been achieved if we did not take hands,” says Prof Petersen.
According to him, the UFS will do the same in Qwaqwa by providing the same type of equipment. Prof Petersen also encourages South Africans, especially those over the age of 60, to register to be vaccinated. 

“It is also my role as leader of the institution to encourage people to register and get vaccinated, because if you do get COVID-19 again, the impact will be lighter. This is something that we need to fight and manage.”

People are excited to be vaccinated  
Premier Ntombela says the province is lucky to have the UFS as a partner. “The university has been with us since day one. We are very excited and lucky to partner with them. I think they are doing a wonderful job, not only with their expertise, but also with providing equipment for us to use. I am very happy that everything is going smoothly. Everyone wants to be vaccinated and people are excited.”

According to Dr Nicholas Pearce, Head of Surgery at the UFS – who is also heading the Universitas Hospital COVID-19-Task Team – their aim is to vaccinate between 1 500 and 2 000 people a day. “The UFS School of Nursing is busy training nursing students to assist us with vaccinating people. The university’s contribution is massive. We would not be able to do it without them,” says Dr Pearce. 

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Kovsies proud of a gold PRISM Award for safety campaign
2015-05-05

Stefan Lotter, Leonie Bolleurs and Lacea Loader. All three are from the Departement of Communication and Brand Management at the UFS.
Photo: Hannes Pieterse

The University of the Free State, takes pride in the gold PRISM Award (from the Public Relations Institute of Southern Africa) for the B Safe Take Action safety campaign that has been rolled out on the campus since 2013 by the Department of Communication and Brand Management.

The campaign earned the Von H Brand Provocateur gold award in the internal communication category.

“The UFS is the only tertiary institution to receive a gold award. The award is a great honour for the department, considering the cream of South African public relations took part in the competition, and the standard was naturally very high. It was also a feather in the cap for us that the uniqueness of the campaign received national recognition from our peers in this manner, said Ms Lacea Loader, Director: Communication and Brand Management at the UFS.

The university is responsible for about 32 000 students and 4 000 members of staff on its three campuses: the Bloemfontein and South Campuses in Bloemfontein and the Qwaqwa Campus in the Eastern Free State. It is of cardinal importance for the university that its students, staff, and assets are safe.

Apart from safety measures that have been implemented by the UFS Protection Services, the B Safe Take Action campaign has also been rolled out on the three campuses of the UFS. The campaign supports the safety strategy of the university. It is aimed at developing a culture of safety awareness in students and staff alike. The purpose of the campaign is for staff and students to take ownership of their own safety. In addition, it creates awareness of the safety measures that are in place at the UFS.

The campaign has been rolled out on various communication platforms. These include placards, pamphlets, lamp-post advertisements, an advertisement board, emails, and messages on student communication portals such as Blackboard, the UFS web and intranet, social media, information boards in the campus parking areas and on the pedestrian walkways as well as messages on refuse bins around the campus. “The fact that a variety of communication platforms has been deployed, the striking design and character of the messages, and the number of target audiences that have been reached further contributed to the success of the campaign,” said Ms Loader,

The campaign also received a merit award from the International Association for Business Communication (IABC). The award will be presented on 15 June 2015 in San Francisco, USA.

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