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22 October 2021 | Story Dr Nitha Ramnath | Photo Rhona Klopper
Donating masks to Rekopane Primary School, were from the left: Alfi Moolman (UFS Directorate: Community Engagement), Sonja Venter-Botes (Bloemshelter), Tina Moleko (Rankwe Primary School), and Michelle Engelbrecht (UFS Centre for Health Systems Research and Development).

The Centre for Health Systems Research and Development (CHSR&D) at the University of the Free State (UFS) recently donated 500 masks to Rekopane Primary School in Botshabelo. This initiative was part of its pledge to donate 100 cloth masks to a previously disadvantaged primary school for every 1 000 of the first 5 000 completed questionnaires that formed part of a study survey examining people’s understanding of information about COVID-19 vaccines. The results of the study will be shared with stakeholders who are responsible for providing information about COVID-19 vaccinations.

It is known that a large number of people globally and in South Africa prefer not to be vaccinated. “There are many reasons for this, and we would like to find out where people are getting information about the COVID-19 vaccination, and whether they are able to understand this information, so that they can make an informed choice about getting vaccinated. We did this by asking people about their own health and COVID-19, where they have heard about the vaccine, if they understood this information, and whether they have had/would have the vaccine or not, as well as the reasons for this,” said Prof Michelle Engelbrecht, Director of CHSR&D. 

While following guidelines such as wearing masks, sanitising hands, and social distancing are important to prevent the spread of COVID-19, a large percentage of the population will need to be vaccinated if we want to control the pandemic in the long term and prevent hospitalisation and severe illness. 

All persons in South Africa aged 18 and older were invited to complete an online survey regarding their perceptions of COVID-19 vaccines. The survey, which was available in the seven most spoken languages in the country, was advertised on social media platforms such as Facebook and Twitter, and on the Moya app.  The survey was open from 1 to 31 September 2021, and the CHSR&D received 10 554 completed questionnaires.  No data was required to complete the survey.

The Department of Basic Education partners decided on the school that would benefit, and the study provided an opportunity to support Bloemshelter, a UFS flagship programme. Alfi Moolman of the Directorate: Community Engagement said that “NGOs are really struggling to make ends meet, and we are delighted that Bloemshelter could provide the masks as one of their income-generating projects.  So many lives are touched for the good. The university is indeed a caring organisation.”


News Archive

Business Management students scoop Tata Africa Scholarship awards
2016-12-09

Description: Tata Africa Tags: Tata Africa 

From left: Mr Harneet Luther, Nomcebo Langa
(first-place winner), Palesa Makhetha and Dr Johan van Zyl.

Tata Africa celebrated the class of 2016 of the Department of Business Management at the University of the Free State (UFS) on 1 December 2016 on the Bloemfontein Campus. As part of the company’s Postgraduate Scholarship Programme, 11 academically and financially deserving students will have their postgraduate studies sponsored in 2017.

The scholarship programme was initiated by the Department of Business Management in 2012, in collaboration with Tata Africa. The aim is to provide final-year Strategic Marketing students an opportunity to apply their theoretical knowledge by developing practical marketing strategies for any one of the Tata Group companies operating in Africa.

Students were invited to present their ideas to a panel of UFS and Tata Africa representatives, who selected the category winners. The categories were for the Tata Bakkies, Jaguar vehicles, Tata Chemicals in Magadi, Kenya, and Land Rover vehicles, intended to enhance the business’ competitive edge. The top three winners were Nomcebo Langa, Internal Marketing; Johan Nel, #OutPaceThis campaign; and Jesse Heath, Entrepreneurial Development campaign.

Topics covered by the students include target market identification, development of practical marketing strategies (digital and traditional), service strategies, experiential campaigns and application design.  The Executive Director of Tata Africa Holdings, Mr Len Brand, said, “In the course of change in Africa and South Africa, in particular, we are very honoured to inspire young minds to bring innovative marketing solutions to the Tata business. We hope that their creativity will also inspire innovations in business, government, and civil society that will ultimately sell South Africa and Africa as good investment destinations.”  

Dr Johan van Zyl from the Centre for Development Support congratulated the winners and encouraged them to continue on the path of augmenting creativity in business. In presenting the awards, Executive Director of Tata Automobile Corporation SA, Mr Harneet Luther, spoke of the origins of the Tata company, its vision and the level of innovation that its founders had, which was necessary in propelling it to where it is today. He commended the students for their outstanding performance and innovative campaigns. Since 2006, over 250 scholarships have been awarded through the University of the Free State, the University of KwaZulu-Natal and Wits University.

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