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31 October 2021 | Story Prof Francis Petersen

The University of the Free State (UFS) calls on all higher education institutions, business, the private and public sector, and the South African community to confirm their commitment towards climate change and to contribute to climate change interventions.

“The UFS is committed to contributing meaningfully through research, innovation, policy advice, activism, and the operational management of the university to a fairer, cleaner, and healthier world, and urges world leaders to make bold decisions on how to reduce greenhouse gas emissions at the upcoming Climate Change Conference of the Parties (COP26) meeting in Glasgow,” says Prof Francis Petersen, Rector and Vice-Chancellor.

The UFS supports the United Nations’ (UN) Sustainable Development Goals (SDGs), and in particular Goal 13, which calls for urgent action to combat climate change and its impact and is committed to underpinning it in the institution’s strategy and operations.

According to Prof Petersen, the university is developing a response to positively impact society and is using the SDGs as basis for this response. “This will incorporate our operations in terms of green and sustainable campuses, as well as the Academic Project in terms of quality research, engaged scholarship, and strategic partnerships with government, communities, and different sectors of the economy. A response to the SDGs is a significant step towards our commitment to play a role in climate change,” says Prof Petersen.

News Archive

UFS Marketing scoops Unitech award
2007-11-27

Printed materials produced by the marketing division at the University of the Free State (UFS) have been chosen as the best in the External Marketing: Marketing Material and Brochures category during the recent Unitech awards in Durban.

Unitech is an umbrella body for marketing and communications professionals in higher education in South Africa. UFS Marketing competed against 27 other tertiary institutions that took part in the Excellence Awards to claim this prestigious honour.

The awards recognise excellence in three major areas of expertise that are considered global best practices, namely marketing, communication and development. They provide tertiary institutions with a competitive platform to measure the quality and relevance of marketing material and communication with regard to their prospective target markets, in addition to evaluating the quality of marketing products between institutions.

The effectiveness and efficiency of marketing material was determined by:

  • The extent to which the information needs of the target groups were satisfied
  • The quality of communicated messages
  • The utilisation of communication media
  • The effective utilisation of communication networks within tertiary institutions

Media Release
Issued by: Mangaliso Radebe
Assistant Director: Media Liaison
Tel: 051 401 2828
Cell: 078 460 3320
E-mail: radebemt.stg@mail.ufs.ac.za  
26 November 2007
 

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