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22 September 2021 | Story Michelle Nöthling | Photo Supplied
Emily Matabane.

“I love teaching hearing people Sign Language,” Emily immediately mentions when asked about herself, “so that they can communicate with Deaf people and work with them.” Part of her passion, though, was borne from personal hardship. Emily had a difficult experience when she entered the work environment in 2000, since she was the only Deaf person among an all-hearing staff. Can one even begin to imagine the frustration and isolation she must have experienced? It is no wonder, then, that her vision is for Deaf people to have equal access to information, and for the hearing and Deaf to be able to communicate with each other more freely. And the latter she is pursuing with all her energy.

“When I started working as a Teaching Assistant in the UFS Department of South African Sign Language (SASL) and Deaf Studies,” Emily recalls, “few students were interested in studying Sign Language, because they were not aware of Deaf people and Sign Language.” This has started to change, though, as Emily is noticing a drastic increase in the number of UFS students enrolling for SASL. “I am now familiar with a lot of hearing student who have done Sign Language at our university, and they are very friendly when I meet them. Also, because they are able to greet me in Sign Language!” It is important to note that the department teaches SASL modules to both Deaf and hearing students (and staff) who want to learn the language – which is now also available as an online option.

As a second-year student studying BEd, Emily has formed a close relationship with CUADS (Centre for Universal Access and Disability Support) at the UFS. “CUADS is doing a great job in assisting students with disabilities and catering for their needs. They assist students to have access to education on the same level as other students without disabilities.”

Sign Language is of vital importance to the Deaf community, since it is the language of accessibility for Deaf people. “We are proud and acknowledge Sign Language as a medium of communication,” says Emily. “It allows us to express ourselves, and to teach and transfer our Deaf culture from one generation to the other.”

Ultimately, Emily is hopeful that Sign Language will become embraced, celebrated, and recognised as equal to the other official languages in South Africa.

News Archive

Ethical leadership - the building block for success in business
2015-03-13

Dr Reuel Khoza

As part of the professional development lecture series, the UFS Business School hosted Dr Reuel Khoza, Chairman of Aka Capital and Nedbank Group Limited, in a presentation to MBAs and the Bloemfontein business community on Leadership challenges of building an ethical organisation.  In his presentation, Dr Khoza discussed Nedbank’s journey to success, its approach, and the interventions used to make its success a reality.

He brought to the fore one of the challenges which many companies in South Africa and around the world often face, that is, to change the perception of leadership in a large organisation from a profit-centred orientation to a people-centred one. This is a process that can take years to achieve.

Dr Khoza said “Ethical and well-governed organisations create trust with stakeholders … ethical leadership has a ripple effect on all other leaders at all levels in an organisation” In concluding his presentation, he reiterated that ethical leaders embrace humanity; it is not prescribed as a duty but is self-prescribed.

The professional development lecture series is held at the Business School on the Bloemfontein Campus, hosting prominent speakers on various business-related topics throughout the year.

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