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17 August 2022 | Story Samkelo Fetile | Photo Charl Devenish
Gadija Brown MEC for Finance in the Free State
Gadija Brown, Free State MEC for Finance.

Students in the Department of Business Management within the Faculty of Economic and Management Sciences at the University of the Free State (UFS) had the opportunity to attend guest lectures by Gadija Brown, MEC for Finance, and Makalo Mohale, MEC for Economic, Small Business Development, Tourism, and Environmental Affairs (DESTEA) in the Free State government. The guest lectures, which took place on 1 August 2022, were also attended by the Black Management Forum (BMF) Free State Chapter Chair, Mosebetsi Dladla. 

Insights from the guest lecturers

“A priority for the government was SMEs involved in agriculture, tourism, and agricultural industrialisation or manufacturing, as these were the main contributors to the Free State’s economy,” said Brown in her keynote address as she profiled the small business sector of the Free State. 
Makalo Mohale discussed the importance of establishing an enabling environment for the creation of SMEs in the province. “University students, such as the UFS students, can be active participants in the economy by creating businesses that are feasible and viable in order to reduce the unemployment rate of the country, as well as provide employment for themselves,” he said.

Prof Brownhilder Neneh, Head of the Department of Business Management, extended her gratitude to the Free State government representatives for honouring the invitation. She advocated for more interactions and partnerships between the university and provincial government to create a synergy of collaborations between government and academia.

Makalo Mohale MEC Economic, Small Business Development, Tourism, and Environmental Affairs
Makalo Mohale. Photo: Supplied. 


From sit-down exam to practical engagement

The Department of Business Management offers Small Business Management as an undergraduate programme at NQF Level 7 (16 credits) during the third year of study. The module's goal is to give students the knowledge and abilities they need to become capable and self-assured business professionals or leaders.
Dr Ekaete Benedict, Coordinator of the Entrepreneurship and Small Business Management modules, outlined that the group project is what students are assessed on, instead of a sit-down examination. 

“One of the first things I did to change the curricula of the module was to apply for it to become a continuous assessment module,” she said.  “That is, do away with the sit down and write exam component at the end of the semester, and rather test the students on practical engagement with real-life business scenarios and people throughout the duration of the semester,” she continued. 

“This is in line with best practices at the world's top universities,” Dr Benedict concluded.

News Archive

There’s more to media freedom than the Secrecy Bill
2012-05-04

4 May 2012

 “Media freedom is a universal human right. It cannot be abolished, but it should be managed.” The freedom of the media is protected by numerous formal documents, including the Universal Declaration of Human Rights and the South African Constitution, and is commemorated annually with the celebration of World Press Freedom Day.

 “As long as those in power have something to hide, media freedom will be under threat. This is a war that takes place on many fronts,” says Ms Willemien Marais, a journalism lecturer at the Department of Communication Science at the University of the Free State (UFS).

“On the one hand we have to take a stand against institutional threats such as the proposed Protection of State Information Bill. This is diametrically opposed to everything that media freedom and freedom of expression encapsulates.

“But on the other hand we also need to educate and transform our society. It is not only up to journalists to defend media freedom. Newspaper reports on the public hearings on this Bill earlier this year proved that ignorance concerning media freedom is a big threat. The lack of resistance against the Secrecy Bill from the general population clearly illustrates that people aren’t aware of what they are about to lose.”

 Ms Marais says the rise of social media and the accompanying awareness of individual freedom of expression have paved the way for more people to exercise this right. “The role of social media in the Arab Spring has been highlighted numerous times. The power of social media is undeniable – but alas, so is the lack of access to especially social media. We can only increase media literacy if we increase people’s access to the media – new and traditional.”

A high level of media literacy is also vital following last month’s recommendation by the Press Freedom Commission of a system of independent co-regulation for South Africa’s print media. This system proposes replacing government regulation with a panel consisting of representatives from the print industry as well as members of the general public. “It is abundantly clear that this system can only work if those members of the general public are media literate and understand the role of media freedom in protecting democracy.”

“The media is not a sentient being – it consists of and is run by people, and human beings are fallible. Protecting media freedom does not only mean fighting institutional threats. It also means increasing media literacy by educating people. And it means owning up to your mistakes, and correcting it.” 

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