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17 August 2022 | Story Samkelo Fetile | Photo Charl Devenish
Gadija Brown MEC for Finance in the Free State
Gadija Brown, Free State MEC for Finance.

Students in the Department of Business Management within the Faculty of Economic and Management Sciences at the University of the Free State (UFS) had the opportunity to attend guest lectures by Gadija Brown, MEC for Finance, and Makalo Mohale, MEC for Economic, Small Business Development, Tourism, and Environmental Affairs (DESTEA) in the Free State government. The guest lectures, which took place on 1 August 2022, were also attended by the Black Management Forum (BMF) Free State Chapter Chair, Mosebetsi Dladla. 

Insights from the guest lecturers

“A priority for the government was SMEs involved in agriculture, tourism, and agricultural industrialisation or manufacturing, as these were the main contributors to the Free State’s economy,” said Brown in her keynote address as she profiled the small business sector of the Free State. 
Makalo Mohale discussed the importance of establishing an enabling environment for the creation of SMEs in the province. “University students, such as the UFS students, can be active participants in the economy by creating businesses that are feasible and viable in order to reduce the unemployment rate of the country, as well as provide employment for themselves,” he said.

Prof Brownhilder Neneh, Head of the Department of Business Management, extended her gratitude to the Free State government representatives for honouring the invitation. She advocated for more interactions and partnerships between the university and provincial government to create a synergy of collaborations between government and academia.

Makalo Mohale MEC Economic, Small Business Development, Tourism, and Environmental Affairs
Makalo Mohale. Photo: Supplied. 


From sit-down exam to practical engagement

The Department of Business Management offers Small Business Management as an undergraduate programme at NQF Level 7 (16 credits) during the third year of study. The module's goal is to give students the knowledge and abilities they need to become capable and self-assured business professionals or leaders.
Dr Ekaete Benedict, Coordinator of the Entrepreneurship and Small Business Management modules, outlined that the group project is what students are assessed on, instead of a sit-down examination. 

“One of the first things I did to change the curricula of the module was to apply for it to become a continuous assessment module,” she said.  “That is, do away with the sit down and write exam component at the end of the semester, and rather test the students on practical engagement with real-life business scenarios and people throughout the duration of the semester,” she continued. 

“This is in line with best practices at the world's top universities,” Dr Benedict concluded.

News Archive

Internet Broadcast Project wins at International Enterprise Video Awards
2014-08-11

Video: Internet Broadcast Project

In April this year, the ICTISE (ICT Innovation in School Education) division won the first place at the Enterprise Video Awards held in Madison, Wisconsin, USA. Their Internet Broadcast Project (IBP) was the overall winner in the Innovation category – competing against universities and other training institutions from across the world.

The IBP is a collaborative project between the ICTISE and the Free State Department of Education (FSDoE). Broadcasting from the South Campus studio in Bloemfontein, teachers use specialised web-casting technology to present lessons that reach 68 education centres. Lessons cover a range of subjects and broadcast in real time to teachers and learners from Grades 8 to 12, covering 40 Free State towns, including the most rural areas.

Head of the ICTISE Project, Sarietjie Musgrave said, “Each participating school is equipped with 24/7 uncapped internet access, an all-in-one computer (computer, data projector and sound system), a document camera and a printer – the same equipment used in the studio by the expert teachers.

“The technology provided allows learners to communicate with the expert teacher in the studio during a broadcast to the school or learner at no cost. Lessons can be downloaded on to various devices and re-used during teaching time, shared with neighbouring schools, or taken home by learners to help with homework or for revision.

“To date, the IBP catalogue contains over 2 000 video lessons and during 2013 alone, the 68 schools accessed and used these videos 69 305 times. The project has the potential to reach more than 40 000 learners and 1 765 teachers every week.”

Innovation and sustainability form the backbone of this project. Support is provided to teachers and learners in Mathematics, Maths Literacy, Physical Science, Life Science, Geography, English, Accounting, Economics and Business Studies.


The ICTISE has a dedicated technical team to support schools. During broadcasts there is a dedicated helpline and on-site technical support, even in the remotest areas.

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