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26 August 2022 | Story Anthony Mthembu | Photo Supplied
Katleho Nkosi
Katleho Nkosi’s design, which won him second place in the national design competition during the Student Entrepreneurship Week 2022.
Katleho Nkosi, a fourth-year Education student at the University of the Free State (UFS), obtained second place in a national design competition hosted virtually by Entrepreneurship Development in Higher Education (EDHE). 

The national design competition formed part of the launch of the Student Entrepreneurship Week 2022, which took place at the University of Venda on 18 August 2022. As such, students from many of the universities in the country, including Nkosi, took part in designing a poster that would be used to advertise the event. 

Nkosi is delighted and excited about this accomplishment. “This win was really surprising and unbelievable for me, because obtaining the second-place position means that my work is good,” said Nkosi.

The participants were allowed to conceptualise and submit their final product between 28 June and 15 July 2022. “I had no experience in this space, I only designed content for fun, and I participated in this competition because I was motivated by a friend,” Nkosi highlighted. 

Click to view document  Click here to view poster in full size.


The motivation behind the design

Since the Student Entrepreneurship Week was held at the University of Venda, Nkosi used the vibrancy and colourfulness of Venda as inspiration for his design. “When I was designing the poster, the only thing on my mind was making sure that I put something together that was related to Venda,” he explained. In addition, the theme for the Entrepreneurship Week was ‘Move to Market’, and Nkosi asserts that he tried to integrate the theme with Venda, and this is how the design came about.

The outcome of the competition and future plans

Although Nkosi did not win the competition, he did receive a cash prize for being among the top three. Furthermore, given his accomplishment, Nkosi would like to take part in many more design competitions moving forward. “Now that I have realised that I have the potential to win, I think I can take this as a career path in the future,” he said. Nkosi is also looking at merging his love of teaching with his newfound love for design. “I’m going to try and find the connection between design and education, because I really love to teach, so I could perhaps become a design teacher,” Nkosi expressed

News Archive

Trading innovative ideas for academic bursaries worth R275 000
2015-11-09


The top three individual bursary winners with TATA and UFS representatives. From Left:  Naquita Fernandes, Henrike Prinsloo, Lebohang Motsisi, Stefan Strampe, Dr. Johan van Zyl, Jehan van Vuuren, Sanjeeb Lahiri and Salomien Boshoff.
Photo:  Lize Van Den Berg

Learning from industry experts is essential for students’ development. When that learning eases the financial burden of tuition fees, it is even better. TATA Africa has ensured that students from the University of the Free State (UFS) earn academic currency for displaying leadership and business skills.

Jehan Van Vuuren walked away with R40 000 in his student account, Hendrike Prinsloo earned herself R30 000, Stephan Strampe has R25 000 less to worry about when the 2016 academic year arrives, and seven other students managed to save their parents R20 000 each.

These top 10 Strategic Marketing students from the UFS Department of Business Management and Department of Communication Science took up the challenge of devising strategic concepts to be implemented by the Africa branch of TATA Group companies.

TATA Group is a multinational conglomerate which specialises in a wide range of products and services, such as automobile manufacturing, hotel accommodation, construction, textiles, food and beverages, amongst other enterprises operating under its banner. On 15 October 2015, the company’s Head Office representatives signed a cheque for R275 000 to reward the creative input of our students.

Lesle-Ann George won an academic bursary worth R20 000 for her individual effort, and was also part of one of the best four groups that won R10 000 each. She said the competition was an opportunity of a lifetime. The financial aid will be channeled towards the BCom Marketing Honours degree she intends pursuing next year.

The students’ ideas included market research for TATA motors, the development of a mobile application for the Taj Hotel, as well as innovative student-oriented social media, and guerrilla marketing strategies.

“This collaborative partnership between TATA Africa and UFS has provided the students with an opportunity to learn from key role-players in the industry and, in turn, to gain practical exposure to real-life industry happenings,” said Naquita Fernandes, a Business Management lecturer and the competition’s co-organiser.

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