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12 December 2022 | Story Kekeletso Takang | Photo Supplied
Through the New Venture Creation Programme, the UFS Business School aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The University of the Free State Business School (UFSBS) recently hosted a New Venture Creation programme aimed at mitigating unemployment among the youth. Through this programme, the UFSBS aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan. 

The unemployment rate in South Africa was 33,9% in the second quarter of 2022, with youth remaining particularly vulnerable in the labour market. The New Venture Creation programme, funded by the Education, Training and Development Practices Sector Education and Training Authority (ETDPSETA), provides the opportunity for 100 unemployed youth in the Northern Cape and 100 unemployed youth in the North West to be part of the programme. 

In addition to the UFSBS, the ETDPSETA has also partnered with the Office of the Premier in the Northern Cape, the Sol Plaatje Municipality, and the Department of Social Development. These partners assisted with the identification and recruitment of participants in order to ensure the right people were included in the programme.

“For me, the programme was informative and practical,” said Paseka Tlali, one of the top achievers taking part in the New Venture Creation programme. “It allowed me to learn about developing a business plan. Since completion, I have registered a business focusing on media consultancy. Through my business I can educate others on the importance of developing a personal brand.” 

David Gool, another participant from the Northern Cape, said, “I have now become a social media ambassador working with Herbalife as their brand ambassador, thanks to the programme.”

Participants were taken on a practical journey to identify an idea and turn it into a profitable small business. Not only were they taught about new venture creation, but they were also taken on a journey to understand themselves better. The four-month programme saw participants go from attending classes to presenting their business plans to a panel that was also referred to as “The Circle of Elders”. This panel consisted of the ETDPSETA, the UFSBS, the National Youth Development Agency (NYDA) and the Small Enterprise Development Agency (SEDA). They provided each participant with practical feedback and guidance on how to make their planned venture a reality. 

The New Venture Creation programme includes the following study units: Entrepreneurship Journey, Marketing Plan, Operations Plan, Business Model, and Business Plan Framework, among others. 

Graduation ceremonies were held at the completion of the programme in De Aar and Kimberley, sponsored by Standard Bank.

Read up on more programmes offered by the UFS Business School here

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IRSJ Research Fellow promotes human rights transformation
2017-10-05

 Description: Coysh read more Tags: Transformation, human rights, education, community, research 

Dr Joanne Coysh and Dr Sahar Sattarzadeh attend the
launch of Human Rights Education and
the Politics of Knowledge.
Photo: Luis Escobedo D’Angles


Dr Joanne Coysh is a multi-talented individual who has designed, facilitated, and accompanied participatory processes for research, learning, and change. She is also a postdoctoral research fellow from the University of Warwick, in the UK, and is working at the Institute for Reconciliation and Social Justice (IRSJ) at the UFS.  Dr Coysh’s book, Human Rights Education and the Politics of Knowledge, was launched at the Centenary Complex on the Bloemfontein Campus by the IRSJ on 15 August 2017. 

Connecting theory with practice
In the book, she argues that the traditional ways in which human rights education is conducted often become an obstacle. Based on her work on participatory group processes, Dr Coysh is uniquely positioned to bring a different and more practical, even radical, angle to the process of human rights education. Her purpose with the book is to connect theory to practice in order to design processes through which people begin to take positive and transformative decisions and actions. These not only have the potential to transform lives but our relationships with each other and the world in which we live as well.

Teaching and learning from the bottom up
When working with individuals and groups, Dr Coysh believes that they should be engaged, enabled, and empowered throughout the process. Not only does she explore real problems in context, but when doing her work, she also believes in encouraging respect for existing research and knowledge.
 
Her international experience in education and working in communities has allowed her to integrate global best practices into local application, allowing her to explore the big picture as well as local context. Having mastered the art of balancing theory with practice, research with reality, and facilitation with integration, her book shows how this dance can turn human rights education into human rights transformation.

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