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UFS Business School helps young people become entrepreneurs

12 December 2022 | Story Kekeletso Takang | Photo Supplied

web read more — Through the New Venture Creation Programme, the UFS Business School aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The University of the Free State Business School (UFSBS) recently hosted a New Venture Creation programme aimed at mitigating unemployment among the youth. Through this programme, the UFSBS aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The unemployment rate in South Africa was 33,9% in the second quarter of 2022, with youth remaining particularly vulnerable in the labour market. The New Venture Creation programme, funded by the Education, Training and Development Practices Sector Education and Training Authority (ETDPSETA), provides the opportunity for 100 unemployed youth in the Northern Cape and 100 unemployed youth in the North West to be part of the programme.

In addition to the UFSBS, the ETDPSETA has also partnered with the Office of the Premier in the Northern Cape, the Sol Plaatje Municipality, and the Department of Social Development. These partners assisted with the identification and recruitment of participants in order to ensure the right people were included in the programme.

“For me, the programme was informative and practical,” said Paseka Tlali, one of the top achievers taking part in the New Venture Creation programme. “It allowed me to learn about developing a business plan. Since completion, I have registered a business focusing on media consultancy. Through my business I can educate others on the importance of developing a personal brand.”

David Gool, another participant from the Northern Cape, said, “I have now become a social media ambassador working with Herbalife as their brand ambassador, thanks to the programme.”

Participants were taken on a practical journey to identify an idea and turn it into a profitable small business. Not only were they taught about new venture creation, but they were also taken on a journey to understand themselves better. The four-month programme saw participants go from attending classes to presenting their business plans to a panel that was also referred to as “The Circle of Elders”. This panel consisted of the ETDPSETA, the UFSBS, the National Youth Development Agency (NYDA) and the Small Enterprise Development Agency (SEDA). They provided each participant with practical feedback and guidance on how to make their planned venture a reality.

The New Venture Creation programme includes the following study units: Entrepreneurship Journey, Marketing Plan, Operations Plan, Business Model, and Business Plan Framework, among others.

Graduation ceremonies were held at the completion of the programme in De Aar and Kimberley, sponsored by Standard Bank.

Read up on more programmes offered by the UFS Business School here

News Archive

South Campus delivers out-of-the-box solutions

2017-11-07

The AIO device as deployed in an IBP school.
Photo: Elrieka van Dalen

The IDEAS Lab on our South Campus supports learners in 83 schools by means of academic videos transmitted via the Internet Broadcast Project (IBP) and its own custom-built All-in-One (AIO) device. The project is a collaboration between UFS and the Department of Education in the Free State. It includes support for Mathematics, Physical Science, Life Science, Economics, Accounting, and Geography.

The AIO was purpose-built by the team at IDEAS Lab to facilitate the delivery of video lectures from highly-qualified teachers to identified schools. It comprises a projector, speakers, and a computer, which are housed in a custom-made, hard-wearing frame. The AIO is then set up at each school to which lessons are broadcast.

On-the-job training for educators

Educators have not been overlooked, either. UFS was the very first university to provide an Advanced Certificate in Teaching in a fully digital format, the ACT Online programme. It is designed for practicing teachers to upskill themselves in order to better address the needs in the classroom, not only advancing their career, but strengthening their knowledge, competencies, and subject specialisation as well. Ultimately, this leads to an improved quality of education, which has a profound impact on multitudes of students around South Africa.

CSIR joint initiative

Coupled with these projects is a new joint initiative termed ICT For Education. This project sees the CSIR collaborating with the national Department of Education, the Department of Rural Development and Land Reform, and the UFS. For this project, 24 primary and secondary schools in South Africa were identified to promote technological advancement in the education sector. Tablet computers have been allocated and already deployed at these schools, to learners as well as nearly 400 teachers.

South Campus is involved in the training of the teachers and learners in the use of the tablets in the classroom and other educational opportunities. In addition, training for 48 unemployed young people who will be providing first-line support began in March at a school in Thaba Nchu. The course on IT support is structured in such a way that anyone in the community can take it, starting out with topics such as My role in the community.

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