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UFS Business School helps young people become entrepreneurs

12 December 2022 | Story Kekeletso Takang | Photo Supplied

web read more — Through the New Venture Creation Programme, the UFS Business School aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The University of the Free State Business School (UFSBS) recently hosted a New Venture Creation programme aimed at mitigating unemployment among the youth. Through this programme, the UFSBS aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The unemployment rate in South Africa was 33,9% in the second quarter of 2022, with youth remaining particularly vulnerable in the labour market. The New Venture Creation programme, funded by the Education, Training and Development Practices Sector Education and Training Authority (ETDPSETA), provides the opportunity for 100 unemployed youth in the Northern Cape and 100 unemployed youth in the North West to be part of the programme.

In addition to the UFSBS, the ETDPSETA has also partnered with the Office of the Premier in the Northern Cape, the Sol Plaatje Municipality, and the Department of Social Development. These partners assisted with the identification and recruitment of participants in order to ensure the right people were included in the programme.

“For me, the programme was informative and practical,” said Paseka Tlali, one of the top achievers taking part in the New Venture Creation programme. “It allowed me to learn about developing a business plan. Since completion, I have registered a business focusing on media consultancy. Through my business I can educate others on the importance of developing a personal brand.”

David Gool, another participant from the Northern Cape, said, “I have now become a social media ambassador working with Herbalife as their brand ambassador, thanks to the programme.”

Participants were taken on a practical journey to identify an idea and turn it into a profitable small business. Not only were they taught about new venture creation, but they were also taken on a journey to understand themselves better. The four-month programme saw participants go from attending classes to presenting their business plans to a panel that was also referred to as “The Circle of Elders”. This panel consisted of the ETDPSETA, the UFSBS, the National Youth Development Agency (NYDA) and the Small Enterprise Development Agency (SEDA). They provided each participant with practical feedback and guidance on how to make their planned venture a reality.

The New Venture Creation programme includes the following study units: Entrepreneurship Journey, Marketing Plan, Operations Plan, Business Model, and Business Plan Framework, among others.

Graduation ceremonies were held at the completion of the programme in De Aar and Kimberley, sponsored by Standard Bank.

Read up on more programmes offered by the UFS Business School here

News Archive

First Beyers Naudé lecture held at UFS' Qwaqwa Campus

2011-03-15

Prof. Jonathan Jansen, Vice-Chancellor and Rector of the University of the Free State (UFS), delivered the first lecture to celebrate Dr Beyers Naudé’s life and legacy in a series of public lectures at the UFS’ Qwaqwa Campus.

In his address, Prof. Jansen warned that South Africa cannot afford a genocide of which the seeds are sown by those who continue to use racist and derogatory terms against their fellow citizens.

“The present debate in the media that was started by Jimmy Manyi’s comments and subsequently followed by the column by Kuli Roberts in the Sunday World about what they called ‘coloureds’ in the Western Cape, is not a ‘coloured’ debate. It is a South African debate and the silence from certain quarters of our society is disturbing,” said Prof. Jansen.

He pointed out that all countries that had previously experienced genocide had started in the same way when “those who were in power chose to keep quiet when wrong and dangerous statements were being uttered”.

“This country needs courageous citizens and leaders like ‘Oom Bey’ who sacrificed all the privileges and opportunities of being an Afrikaner in apartheid South Africa. He courageously stood up against his own people by declaring apartheid as evil and un-Christian. That’s the consciousness that all Kovsie students and the entire community must strive for.

We want Kovsie graduates who are also graduates of life. We want Kovsie graduates who will have the conscience to question wrong-doing, irrespective of who did it, and irrespective of where wrong-doing is being done. That’s the Kovsies we will all be proud of,” Prof. Jansen concluded.

The lecture was preceded by a student debate on the theme and was the first of the four in the 8^th annual Beyers Naudé Memorial Lecture Series themed Conscience and courage in the struggle for justice. The second lecture will be presented by Prof. Kwandile Kondlo, who heads the UFS’ Centre for African Studies, on 28 April 2011, and the main event is scheduled for 9 September 2011.

Media Release
14 March 2011
Issued by: Lacea Loader
Director: Strategic Communication
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za

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