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12 December 2022 | Story Kekeletso Takang | Photo Supplied
Through the New Venture Creation Programme, the UFS Business School aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The University of the Free State Business School (UFSBS) recently hosted a New Venture Creation programme aimed at mitigating unemployment among the youth. Through this programme, the UFSBS aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan. 

The unemployment rate in South Africa was 33,9% in the second quarter of 2022, with youth remaining particularly vulnerable in the labour market. The New Venture Creation programme, funded by the Education, Training and Development Practices Sector Education and Training Authority (ETDPSETA), provides the opportunity for 100 unemployed youth in the Northern Cape and 100 unemployed youth in the North West to be part of the programme. 

In addition to the UFSBS, the ETDPSETA has also partnered with the Office of the Premier in the Northern Cape, the Sol Plaatje Municipality, and the Department of Social Development. These partners assisted with the identification and recruitment of participants in order to ensure the right people were included in the programme.

“For me, the programme was informative and practical,” said Paseka Tlali, one of the top achievers taking part in the New Venture Creation programme. “It allowed me to learn about developing a business plan. Since completion, I have registered a business focusing on media consultancy. Through my business I can educate others on the importance of developing a personal brand.” 

David Gool, another participant from the Northern Cape, said, “I have now become a social media ambassador working with Herbalife as their brand ambassador, thanks to the programme.”

Participants were taken on a practical journey to identify an idea and turn it into a profitable small business. Not only were they taught about new venture creation, but they were also taken on a journey to understand themselves better. The four-month programme saw participants go from attending classes to presenting their business plans to a panel that was also referred to as “The Circle of Elders”. This panel consisted of the ETDPSETA, the UFSBS, the National Youth Development Agency (NYDA) and the Small Enterprise Development Agency (SEDA). They provided each participant with practical feedback and guidance on how to make their planned venture a reality. 

The New Venture Creation programme includes the following study units: Entrepreneurship Journey, Marketing Plan, Operations Plan, Business Model, and Business Plan Framework, among others. 

Graduation ceremonies were held at the completion of the programme in De Aar and Kimberley, sponsored by Standard Bank.

Read up on more programmes offered by the UFS Business School here

News Archive

UFS reflects on the life of Charlotte Maxeke
2011-08-05

 

Some of the guests who attended the Charlotte Maxeke Lecture were from the left front: Carol Mokobe; Director of the Free State Provincial Government Department of Women, Children and People with Disabilities; Prof.Driekie Hay, Vice-Rector: Academic; Prof. Hlengiwe Mkhize, Deputy Minister of Higher Education and Training; Dr.Choice Makhetha, Vice-Rector: External Relations(actg); Prof. Nicky Morgan, Vice-Rector: Operations. Back from the left are: Dr. Derek Swemmer, Registrar and Prof. Teuns Verschoor, Vice-Rector: Institutional Affairs.
Photo: Stephen Collett

More than 200 people, amongst them the Deputy Minister of Higher Education and Training, Prof.  Hlengiwe Mkhize, came together at our university to reflect on the life of ANC Women’s League stalwart Charlotte Maxeke, during the Charlotte Maxeke Memorial Lecture organised annually by the Free State Provincial Government and our university as a lead-up to National Women’s Day on Tuesday, 9 August 2011.

This year was the fourth memorial lecture and Prof. Mkhize delivered the main address under the theme “Women’s access to education, science and technology for economic growth and development in bringing about positive change, living in extraordinary times”

Prof. Mkhize told guests Charlotte Maxeke’s life was too rich and complex to capture during the night and listed many of Maxeke’s achievements during her life and times. These included Maxeke being the first woman to graduate with a science degree from the University of Wilberforce, Ohio.  Prof. Mkhize said Charlotte Maxeke’s science degree was not a personal achievement, because she went back to the people and served by opening the Wilberforce Institute in Evaton, Vereeniging, after her return from the United States.

Prof. Mkhize applauded our university for organising the lecture, saying the university’s commitment was appropriate for the contribution Charlotte Maxeke made to women’s empowerment.  She said government have a huge interest in our university and said the lecture provided an opportunity to dialogue and to use the experience to improve the country’s institutions. Delivering the last part of her address, Prof. Mkhize said she hopes the lecture will lead to great things, with the local community also becoming involved in organising the event.

Dr. Choice Makhetha, Acting Vice-Rector:  External Relations, announced at the event that the university will open a women’s memorial garden on Tuesday, 9 August 2011  to honour women who made a contribution in society.
 

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