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UFS Business School helps young people become entrepreneurs

12 December 2022 | Story Kekeletso Takang | Photo Supplied

web read more — Through the New Venture Creation Programme, the UFS Business School aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The University of the Free State Business School (UFSBS) recently hosted a New Venture Creation programme aimed at mitigating unemployment among the youth. Through this programme, the UFSBS aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The unemployment rate in South Africa was 33,9% in the second quarter of 2022, with youth remaining particularly vulnerable in the labour market. The New Venture Creation programme, funded by the Education, Training and Development Practices Sector Education and Training Authority (ETDPSETA), provides the opportunity for 100 unemployed youth in the Northern Cape and 100 unemployed youth in the North West to be part of the programme.

In addition to the UFSBS, the ETDPSETA has also partnered with the Office of the Premier in the Northern Cape, the Sol Plaatje Municipality, and the Department of Social Development. These partners assisted with the identification and recruitment of participants in order to ensure the right people were included in the programme.

“For me, the programme was informative and practical,” said Paseka Tlali, one of the top achievers taking part in the New Venture Creation programme. “It allowed me to learn about developing a business plan. Since completion, I have registered a business focusing on media consultancy. Through my business I can educate others on the importance of developing a personal brand.”

David Gool, another participant from the Northern Cape, said, “I have now become a social media ambassador working with Herbalife as their brand ambassador, thanks to the programme.”

Participants were taken on a practical journey to identify an idea and turn it into a profitable small business. Not only were they taught about new venture creation, but they were also taken on a journey to understand themselves better. The four-month programme saw participants go from attending classes to presenting their business plans to a panel that was also referred to as “The Circle of Elders”. This panel consisted of the ETDPSETA, the UFSBS, the National Youth Development Agency (NYDA) and the Small Enterprise Development Agency (SEDA). They provided each participant with practical feedback and guidance on how to make their planned venture a reality.

The New Venture Creation programme includes the following study units: Entrepreneurship Journey, Marketing Plan, Operations Plan, Business Model, and Business Plan Framework, among others.

Graduation ceremonies were held at the completion of the programme in De Aar and Kimberley, sponsored by Standard Bank.

Read up on more programmes offered by the UFS Business School here

News Archive

New violinist for Odeion String Quartet

2013-02-06

Samson Diamond
06 February 2013

The Odeion String Quartet has a new member, a young accomplished violinist with a string of awards to his name. Samson Diamond, who won the Standard Bank Young Artist Award for Music in 2010, has joined the quartet. He is the first male member the quartet has had for about five years. The Soweto-born violinist replaced Denise Sutton, former leader and first violinist. He will lead the quartet, a flagship of the university and the only resident string quartet at a South African university. The other three members are Sharon de Kock (violin), Jeanne-Louise Moolman (viola) and Anmari van der Westhuizen (cello).

Twenty-eight year old Diamond, a graduate of the Royal Northern College of Music in Manchester, UK, says he is looking forward to working with students from the Odeion School of Music. “I am sure there are many talented students here.”

The musician, who obtained both his Bachelor of Music Honours degree and his Masters of Music Performance degree with distinction, will be based in Bloemfontein on a full time basis. As a member of the quartet, he will be giving concerts, coaching chamber music for the various chamber ensembles and will also give individual lessons to some of the violin students at the School.

Diamond, who started playing the violin at age ten, boast a long list of achievements. At age 12, he was leader of the Buskaid Soweto String Ensemble, one of the country's prominent youth projects. He was a founding member of the jazz classical band Quattro Fusion and former leader of the Diamond quartet. He has performed before many distinguished guests, including Queen Elizabeth II, the Duke of Edinburgh and former presidents Nelson Mandela and Thabo Mbeki.

Diamond says being the first male member in years will not bring about a change in the quartet He says it is about the standard of playing and the calibre of music.

“Music is music whether you work with men or women.”

Diamond’s first performance as member of the quartet will be on 21 February 2013. Details about the performance will be communicated later.

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