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12 December 2022 | Story Kekeletso Takang | Photo Supplied
Through the New Venture Creation Programme, the UFS Business School aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The University of the Free State Business School (UFSBS) recently hosted a New Venture Creation programme aimed at mitigating unemployment among the youth. Through this programme, the UFSBS aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan. 

The unemployment rate in South Africa was 33,9% in the second quarter of 2022, with youth remaining particularly vulnerable in the labour market. The New Venture Creation programme, funded by the Education, Training and Development Practices Sector Education and Training Authority (ETDPSETA), provides the opportunity for 100 unemployed youth in the Northern Cape and 100 unemployed youth in the North West to be part of the programme. 

In addition to the UFSBS, the ETDPSETA has also partnered with the Office of the Premier in the Northern Cape, the Sol Plaatje Municipality, and the Department of Social Development. These partners assisted with the identification and recruitment of participants in order to ensure the right people were included in the programme.

“For me, the programme was informative and practical,” said Paseka Tlali, one of the top achievers taking part in the New Venture Creation programme. “It allowed me to learn about developing a business plan. Since completion, I have registered a business focusing on media consultancy. Through my business I can educate others on the importance of developing a personal brand.” 

David Gool, another participant from the Northern Cape, said, “I have now become a social media ambassador working with Herbalife as their brand ambassador, thanks to the programme.”

Participants were taken on a practical journey to identify an idea and turn it into a profitable small business. Not only were they taught about new venture creation, but they were also taken on a journey to understand themselves better. The four-month programme saw participants go from attending classes to presenting their business plans to a panel that was also referred to as “The Circle of Elders”. This panel consisted of the ETDPSETA, the UFSBS, the National Youth Development Agency (NYDA) and the Small Enterprise Development Agency (SEDA). They provided each participant with practical feedback and guidance on how to make their planned venture a reality. 

The New Venture Creation programme includes the following study units: Entrepreneurship Journey, Marketing Plan, Operations Plan, Business Model, and Business Plan Framework, among others. 

Graduation ceremonies were held at the completion of the programme in De Aar and Kimberley, sponsored by Standard Bank.

Read up on more programmes offered by the UFS Business School here

News Archive

Success of Schools Partnership Programme embodies essence of UFS
2016-01-04

Description: Schools Partnership programme Tags: Schools Partnership programme

The everyday function and subsequent success of the SPP have come to embody the very essence of the UFS: inspiring excellence; transforming lives.

Addressing the urgent need for quality education at school level, the University of the Free State (UFS) established the Schools Partnership Project (SPP) in 2012. The aim of the project has been to turn ineffective schools into institutions producing outstanding results, thereby increasing the number and quality of first-year students at the UFS.

Within three years, the SPP has grown to include 68 primary and secondary schools across the Free State and the Sterkspruit area in the Eastern Cape. The programme is headed by Dr Peet Venter and run from the UFS South Campus. Expert mentors assist teachers and principals at these schools on a weekly basis, helping them to excel at their core functions. The programme’s success has been phenomenal.

Learner results from the SPP schools show a marked improvement compared to previous years. Teachers report that they have gained a broader understanding of the subjects they teach. “The university is doing a great job with this programme,” says one of the teachers. “We have developed a lot. We really appreciate this partnership.” Teachers not only gain substantial expertise in areas of planning, presentation, and subject knowledge; an increasing number of them have been receiving promotions, too.

The principals experience similar positive results, and regard the SPP as a productive contribution to their schools. The project has also established closer cooperation between principals and schools. This enables them to achieve common goals, share knowledge, and deal with challenges together.

An added spin-off of the programme has been the increased involvement of parents and care-givers. “We experience much more involvement from the community,” says mentor Danie Nieuwenhuizen. Parents start to take it upon themselves to tidy school grounds, care for vegetable gardens, and prepare food at school feeding schemes. Even the Sustained Silent Reading programme – that supplies magazines to learners – is now having an impact on households and communities. Many homes have never had magazines or other reading material before the reading programme.

The everyday function and subsequent success of the SPP have come to embody the very essence of the UFS: inspiring excellence; transforming lives.

 

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