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UFS Business School helps young people become entrepreneurs

12 December 2022 | Story Kekeletso Takang | Photo Supplied

web read more — Through the New Venture Creation Programme, the UFS Business School aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The University of the Free State Business School (UFSBS) recently hosted a New Venture Creation programme aimed at mitigating unemployment among the youth. Through this programme, the UFSBS aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The unemployment rate in South Africa was 33,9% in the second quarter of 2022, with youth remaining particularly vulnerable in the labour market. The New Venture Creation programme, funded by the Education, Training and Development Practices Sector Education and Training Authority (ETDPSETA), provides the opportunity for 100 unemployed youth in the Northern Cape and 100 unemployed youth in the North West to be part of the programme.

In addition to the UFSBS, the ETDPSETA has also partnered with the Office of the Premier in the Northern Cape, the Sol Plaatje Municipality, and the Department of Social Development. These partners assisted with the identification and recruitment of participants in order to ensure the right people were included in the programme.

“For me, the programme was informative and practical,” said Paseka Tlali, one of the top achievers taking part in the New Venture Creation programme. “It allowed me to learn about developing a business plan. Since completion, I have registered a business focusing on media consultancy. Through my business I can educate others on the importance of developing a personal brand.”

David Gool, another participant from the Northern Cape, said, “I have now become a social media ambassador working with Herbalife as their brand ambassador, thanks to the programme.”

Participants were taken on a practical journey to identify an idea and turn it into a profitable small business. Not only were they taught about new venture creation, but they were also taken on a journey to understand themselves better. The four-month programme saw participants go from attending classes to presenting their business plans to a panel that was also referred to as “The Circle of Elders”. This panel consisted of the ETDPSETA, the UFSBS, the National Youth Development Agency (NYDA) and the Small Enterprise Development Agency (SEDA). They provided each participant with practical feedback and guidance on how to make their planned venture a reality.

The New Venture Creation programme includes the following study units: Entrepreneurship Journey, Marketing Plan, Operations Plan, Business Model, and Business Plan Framework, among others.

Graduation ceremonies were held at the completion of the programme in De Aar and Kimberley, sponsored by Standard Bank.

Read up on more programmes offered by the UFS Business School here

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Motho ke motho ka batho. A person is a person through others.

2016-04-26

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Student Bursary Fund Campaign booklet (pdf)
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Student Bursary Fund Campaign launched: #FundAFuture and make a difference

“I never imagined that I would have the opportunity to study further. For that to happen, the heavens had to forge a way.” Mixed feelings dapple Jean-Pierré van der Walt's face as he recounts the miracles - and hardships - of his journey.

Motho ke motho ka batho. A person is a person through others.

Jean-Pierré is one of ambassadors of the Student Bursary Fund Campaign, launched by the University of the Free State (UFS). The project aims to raise R100 m to fund talented, deserving students who do not have the financial means to obtain a university degree. This financial support will change the future irrevocably for many young people in our country, young people who are similar to Jean-Pierré.

Description: Jean-Pierré van der Walt Tags: Jean-Pierré van der Walt

Jean-Pierré van der Walt
Photo: Sonia Small

“When I was in matric, going to university was never an option.” Surmounting his financial circumstances seemed impossible. “It made me feel despondent, and I thought to myself: after school, what would my life be like, where am I going?” It was at this juncture in his life that a funding opportunity enabled him to pursue his dream of making a difference in the world through education. He embarked on a BEd degree in Senior and FET (Further Education and Training) Teaching, which he completed in 2015.

“Varsity taught me to stand up for myself, to make my voice heard,” Jean-Pierré says. “If I did not have the opportunity to attend university, I would have missed my calling in life: to show the world that, despite your physical restrictions, you can still make a difference.” Jean-Pierré is differently-abled as a result of cerebral palsy.

Looking to be placed as an English and Sesotho teacher, Jean-Pierré is eager to teach children that anything is possible, regardless of heritage, family life, or circumstances. “Motho ke motho ka batho. A person is a person through others,” he says is the philosophy he lives by. “One cannot survive in solitude; one needs others to go further in life.”

In the same way, the UFS needs your support and generosity. Each contribution will bring us closer to our goal of R100 m, and to changing the landscape of our youth’s future.

Visit our Giving page for ways to donate.

For enquiries or further information:
T: +27(0)51 401 3966 | E: FundAFuture@ufs.ac.za | www.ufs.ac.za

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