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12 December 2022 | Story Kekeletso Takang | Photo Supplied
Through the New Venture Creation Programme, the UFS Business School aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan.

The University of the Free State Business School (UFSBS) recently hosted a New Venture Creation programme aimed at mitigating unemployment among the youth. Through this programme, the UFSBS aims to equip unemployed youth with the skills needed to identify and assess entrepreneurial opportunities, design a basic business model, and write a business plan. 

The unemployment rate in South Africa was 33,9% in the second quarter of 2022, with youth remaining particularly vulnerable in the labour market. The New Venture Creation programme, funded by the Education, Training and Development Practices Sector Education and Training Authority (ETDPSETA), provides the opportunity for 100 unemployed youth in the Northern Cape and 100 unemployed youth in the North West to be part of the programme. 

In addition to the UFSBS, the ETDPSETA has also partnered with the Office of the Premier in the Northern Cape, the Sol Plaatje Municipality, and the Department of Social Development. These partners assisted with the identification and recruitment of participants in order to ensure the right people were included in the programme.

“For me, the programme was informative and practical,” said Paseka Tlali, one of the top achievers taking part in the New Venture Creation programme. “It allowed me to learn about developing a business plan. Since completion, I have registered a business focusing on media consultancy. Through my business I can educate others on the importance of developing a personal brand.” 

David Gool, another participant from the Northern Cape, said, “I have now become a social media ambassador working with Herbalife as their brand ambassador, thanks to the programme.”

Participants were taken on a practical journey to identify an idea and turn it into a profitable small business. Not only were they taught about new venture creation, but they were also taken on a journey to understand themselves better. The four-month programme saw participants go from attending classes to presenting their business plans to a panel that was also referred to as “The Circle of Elders”. This panel consisted of the ETDPSETA, the UFSBS, the National Youth Development Agency (NYDA) and the Small Enterprise Development Agency (SEDA). They provided each participant with practical feedback and guidance on how to make their planned venture a reality. 

The New Venture Creation programme includes the following study units: Entrepreneurship Journey, Marketing Plan, Operations Plan, Business Model, and Business Plan Framework, among others. 

Graduation ceremonies were held at the completion of the programme in De Aar and Kimberley, sponsored by Standard Bank.

Read up on more programmes offered by the UFS Business School here

News Archive

A guide and a friend
2016-12-12

Description:Khothatso Mokone  Tags: Khothatso Mokone  longdesc=

Louzanne Coetzee and Khothatso Mokone.
Photo: Charl Devenish

Behind every successful Paralympic athlete is a guide, and behind blind athlete Louzanne Coetzee is none other than former Kovsie student Khothatso Mokone.

Mokone, who is a sports journalist and freelance photographer, says he is not entirely sure that his busy schedule is very balanced, but he tries to ensure he squeezes as much as possible into his day. One thing he always makes time for is his training. “As a young person, I try to take every opportunity that comes my way,” he says.

This young runner, who has been Coetzee’s guide for the past eight months, says that every race they have run together thus far has always been better than the last. “The partnership grows harmoniously every day. We talk about almost everything there is, not only running,” Mokone says.

Mokone guided Coetzee in the 1 500m of the Paralympics in Rio de Janeiro in September this year when she was disqualified. 

Mokone, who loves comedy and Dubai, is inspired by SAfm journalist and presenter Ashraf Garda. “He talks a lot about current issues that affect our country and I like his style of presenting. He is a good orator.”

Something people may not know about him is that he always walks around hopeful that the best is yet to come. “When I walk down the street, I walk with confidence and people think I have made it in life not knowing that I only have hope for a better tomorrow,” he says.

Although he is not yet as successful as he would like to be, Mokone encourages the youth to “open their eyes and ears to set realistic goals and work with patience to achieve each goal, whether short or long term”.

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