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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Science-for-the-Future host learners at Boyden Observatory

2017-06-15

Description: Science-for-the-Future Tags: Science-for-the-Future

Prof Jan Smit from the North-West University captivated
the learners with his presentation.
Photo: Supplied

In order to advance innovative Mathematics and Science teaching and learning, Science-for-the-Future from the University of the Free State’s (UFS) Faculty of Education hosted close to 100 Grade 10 Mathematics and Science achievers from 18 local secondary schools at the Boyden Observatory in Bloemfontein on 7 June 2017.

According to Dr Cobus van Breda, the Programme Director of Science-for-the-Future, the purpose of such events is also “to encourage learners to enter into science-related studies and careers, including the teaching profession, since we are in desperate need of good Maths and Science teachers in South Africa”.

The evening included contributions by two visiting National Science and Technology Forum (NSTF) award-winning presenters.

Prof Peter Dunsby from the Cosmology and Gravity Centre at the University of Cape Town gave the audience much to think about with his presentation titled ‘From the Big Bang to the Big Rip. Should we be afraid of the Dark Side of the Universe?’

Prof Jan Smit from the North-West University, on the other hand, explained basic Physics concepts using mostly household items. Mariette Erwee and Prof Matie Hoffman from the UFS concluded the evening with stargazing through the telescopes, as well as an open-air session on constellations.

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