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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS Faculty of Health Sciences opens student residence in Trompsburg
2017-07-06

Description: Trompsburg read more Tags: Trompsburg read more

Official unveiling of the memorial plaque by
Prof Gert van Zyl, Dean of the Faculty of Health Sciences,
and Prof Francis Petersen, Rector and Vice-Chancellor
of the University of the Free State.
Photo: Charl Devenish

The University of the Free State’s (UFS) Faculty of Health Sciences has, as part of its commitment to student and community development, established a student residence in the town of Trompsburg in the Kopanong Local Municipality. The faculty officially opened the Rural Community Initiative and student residence in June 2017. The newly developed student residence has 10 apartments which could each accommodate six individuals.  A housemaster resides on the premises and acts as manager of the facility.  All areas of the residence are Wi-Fi covered and it has a 24-hour security service.

Importance of the residence
The goal of the Kopanang le fodise – Unite to heal programme is to develop a community-centred collaborative framework for sustainable, holistic healthcare and social development which is incorporated in the curricula of the faculty. During 2016, a total of 324 fourth-year students have each spent at least a week in primary healthcare facilities on a Community Based Education and Inter-Professional Education platform in Trompsburg and Springfontein in the Kopanong Municipality.

“This programme was commissioned to fulfil a specific goal. We are connecting our students with the community. The support of everyone coming together caused this to move from being just a spark, to a blaze. This is all our project,” said Dr René Botha, coordinator for Community-based Education and Rural Health in the faculty.

Community outreach a priority
“This is an innovative project that has been able to bring health and health-related issues to the community. One of the UFS’ three focus areas is community engagement. This project is primarily focused on serving the community, but also on the academic element, which is student development,” said Prof Francis Petersen, Rector and Vice-Chancellor of the UFS.

Prof Petersen commended the project on being the first of its kind in the South African Health Sciences sector. The platform will also be used for research purposes that will enrich the sector. Prof Petersen challenged the Kopanong community to give their input by answering two questions: What is the UFS good at? What is the UFS good for?

Reaching for the stars
“I am a dreamer and I have to reach, and if I reach, I reach for the stars. Today we are very lucky, because we have grabbed that star,” said Prof Gert van Zyl, Dean of the UFS Faculty of Health Sciences.

Prof Van Zyl reminded the audience that they possess the power to change challenges into stars by approaching them with careful thought, planning, and motivation. Prof Van Zyl concluded by stating that the rural community initiative is for the community, and that the faculty is just the facilitators.

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