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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

First solar charging station launched at UFS

2017-11-13

Students can now charge their phones at the first solar charging station
on the Bloemfontein Campus.
Photo: Moeketsi Mogotsi

On Friday 10 November 2017, the first solar charging station (600watts) was launched on the Bloemfontein Campus. This unit will be used by students to charge their phones and Ipads. It is the first of nine units to be installed on all three campuses; five on the Bloemfontein Campus and two each on the South and Qwaqwa Campuses.

Team effort results in great outcome

The project was a collaborative effort between the UFS and FCE Consulting Engineers. Coenie van der Merwe, Prototype Design Engineer, played a vital role in designing the charging unit. Anton Calitz, Electrical Engineer in University Estates’ Department of Facilities Management, says, “We are hoping that by the first quarter of 2018, we would have rolled out the remaining eight charging units.”

Project to enhance sustainability and address student needs

Prof Nicky Morgan, former Vice-Rector: Operations, says, “This should be a symbol of affordable opportunities that will both save the planet and enhance financial sustainability.” Nico van Rensburg, Senior Director of University Estates, says, “This renewable energy project is an innovative way of addressing student needs.”

However, students are advised not to charge other electrical appliances at the charging stations besides their phones and Ipads, as this may cause the charging unit to trip.

The UFS was recently awarded for its contribution towards sustainability. This was in recognition of its amazing initiative to install and operate photovoltaic (PV) and greywater systems on all three of its campuses.

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