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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS hosts delegation of University of Minnesota

2008-08-13

During the visit of a senior delegation of the University of Minnesota to the University of the Free State (UFS) were Prof. Herman van Schalkwyk (left), Dean: Faculty of Natural and Agricultural Sciences at the UFS, and Prof. Robert Jones, Senior Vice-President: System Academic Administration at the University of Minnesota. Prof. Van Schalkwyk initiated the current cooperation agreement between the two institutions.
Photo: Leonie Bolleurs

UFS hosts delegation of University of Minnesota

A senior delegation from the University of Minnesota in the United States of America (USA) visited the University of the Free State (UFS) this week to explore ways of strengthening already existing ties between the two institutions.

According to Dr Aldo Stroebel, Head of Internationalisation at the UFS, teacher training, capacity building in health sciences, and student preparedness will be among the areas of co-operation that will be investigated, within the context of the Strategic Academic Cluster initiative of the UFS. Poverty reduction strategies will also be a strong focus area.

“The UFS has had a cooperation agreement with the University of Minnesota’s department of agricultural economics since 1997 and the exchange of staff has been taking place on a regular basis,” said Dr Stroebel.

This agreement will be expanded and both institutions are now exploring the possibility of applying it across faculties.

According to Dr Stroebel, the visit was very successful and both institutions have committed seed funding to formalise the cooperation agreement.

Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za
13 August 2008

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