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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Interest in Latin gradually grows

2009-03-13

The Faculty of the Humanities has recorded the highest number of second-year and third-year students who study Latin compared to the last two years. According to the newly appointed Head of the Department of Classical Languages, Prof Christoff Zietsman, interest in Latin from students is spread across a wide spectrum but primarily Law and Theology. “About ten years ago there was a process of change at all universities because of the economic situation then and, as a result, many departments amalgamated,” he said. “What happened at the University of the Free State (UFS) was that the Latin Department was incorporated into the English Department but from this year (2009) it is again an autonomous department now called the Department of Classical Languages. This is also a sign of the growth in popularity of Latin.” Prof Zietsman taught the Classics and Latin at the University of Stellenbosch for 31 years before he joined the UFS at the beginning of this year. Pictured are first-year Latin students with their lecturer, Dr Dirk Coetzee (back row, third from left).
Photo: Mangaliso Radebe

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