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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Academic receives highest award for contribution to plant pathology

2009-03-20

Prof Zakkie Pretorius (middle), Chairperson of the Department of Plant Sciences at the University of the Free State (UFS), recently received the CH Persoon gold medal for his contribution to the academic field of Plant Pathology in South Africa at the conference of the Southern African Society for Plant Pathology (SASPP) that was held at Gordons Bay. The medal – the Society’s highest award, was only been awarded for the fifth time. Here is Prof Pretorius together with two of the previous recipients of the medal, Prof Mike Wingfield (left), Head of the Forestry and Agricultural Biotechnology Institute (FABI) at the University of Pretoria and Prof Pedro Crous, Head of the Centraalbureau voor Schimmelcultures (Fungal Biodiversity Centre) in Utrecht, The Netherlands. Prof Wingfield was previously on the staff of the UFS, whilst Prof Crous also obtained his Ph.D. at this university. Prof Neal McLaren, also from the Department of Plant Sciences, received an award for Plant Pathology on the same occasion.
Photo: Supplied

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