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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Marjolein Sêr Group to compete in America

2009-04-03

Prof. Ezekiel Moraka, Vice-Rector: Student Affairs at the UFS and the Sêr Group of Majolein residence.
Photo: Hannes Pieterse

A group of 17 female students from the University of the Free State’s (UFS) Marjolein Hostel have been selected to represent the university in an international a capella singing competition in New York, USA on 18 April 2009.

It is the first time that a South African singing group will take part in this competition.

The group has been singing together with coach Ms Marisan Nienkemper since 2006. In that year they obtained a second place and in 2008 they won the UFS’s serenade competition as well as received the prize for the best newly-composed a capella song. They also competed in the national university serenade competition in August 2008.

Ms Nienkemper contacted Ms Amanda Newman, the executive director of Varsity Vocals in the USA at the end of last year. Based on a video audition, she invited the group to compete in the international competition. She also regarded the group as having a high standard.

“We are extremely proud of Marjolein. Student life is an important part of higher education institutions and of the total development of students. The fact that one of our residences qualified for this competition is an indication of the vibrancy of our student life,” said Prof. Ezekiel Moraka, Vice-Rector: Student Affairs of the UFS.

The group will be leaving South Africa on 11 April 2009. The competition will take place at the Lincoln Center for the Performing Arts.

Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za
2 April 2009

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