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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Acting Rector visits USA universities

2009-04-17

Prof. Verschoor (second from the left, front) and the delegation during the visit to the Appalachian State University.
Photo: Supplied

The Acting Rector of the University of the Free State (UFS), Prof. Teuns Verschoor, recently returned from an extensive visit to the United States of America (USA). He was accompanied by Prof. Aldo Stroebel, Director International Affairs, and Mr Arthur Johnson, Coordinator at the International Office. An institutional agreement has been signed between the UFS and Appalachian State University (ASU), which will focus on staff and student exchange, within the ambit of service learning initiatives. Prof; Mabel Erasmus, Head of Service Learning at the university’s Centre for Higher Education Studies and Development (CHESD), joined Prof. Verschoor and the delegation for the ASU part of the visit. Proff. Verchoor and Stroebel also interviewed potential Fulbright Senior Specialists to participate in the conceptualisation of the proposed International Institute for Diversity. They had discussions with Mellon Foundation representatives and it is planned that the UFS will participate in a networking and showcasing event to potential international donors later during 2009 at Princeton University under the auspices of Seton Hall University, New York. Discussions took place with several staff at Cornell University, including Prof. Alice Pell, Vice-Provost for International Affairs, and Prof. Muna Ndulo, Director of the Institute for African Development. It has been agreed that an institutional memorandum of agreement will be signed between the UFS and Cornell early in the second semester following the assumption of duty of the Rector and Vice-Chancellor Designate, Prof. Jonathan Jansen. Prof Jansen is an alumnus of Cornell University

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