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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

DiMTEC hosts second conference on disaster risk reduction

2009-06-02

Dr Anthony Turton, the Director: TouchStone Resources (Pty) Ltd. delivered the opening address at this year’s two-day annual international conference on disaster risk reduction that was presented by the Disaster Management Training and Education Centre for Africa (DiMTEC) at the University of the Free State (UFS).

In his presentation: Sitting on the horns of a dilemma: South Africa and its strategic water supply, he said: “We have simply reached the limit of the water resources in South Africa. On the one hand, we deal with the quantity dilemma in terms of strategic water storage. South Africa and Zimbabwe counts under the top 20 countries in the world in terms of dams built. We can only build about ten more dams.”

“On the other hand, we must deal with quantity. Previous solutions are not future solutions. When water is recycled, hormones such as oestrogen do not disappear. We must become creative and do something else,” he said.

“Science can make a difference. The UFS is well placed in terms of its groundwater research. Universities must invest in the necessary technology because the testing of toxins is essential. We must work in ways to prevent toxins from re-entering the water cycle,” he said.

A number of international speakers such as Dr Fabrice Renaud, Associate Director at the United Nations University’s Institute for Environment and Human Security (UNU-EHS) in Bonn, Germany, Dr Eugene Poolman, Chief Forecaster: Disaster Risk Reduction, South African Weather Service, and Prof. Rob Bragg from the Department of Microbial, Biochemical and Food Biotechnology at the UFS, attended the conference, as well as attendees from 11 different countries.

At the conference were, from the left: Mr Andries Jordaan, Director: DiMTEC at the UFS; Dr Ing Jörn Birkmann, Head of Section: Vulnerability Assessment at the United Nations University’s Institute for Environment and Human Security (UNU-EHS); Dr Anthony Turton, Director: TouchStone Resources (Pty) Ltd.; and Dr Fabrice Renaud, Associate Director: UNU-EHS.
Photo: Supplied

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