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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

SRC outlines direction for students at the UFS

2009-09-29

This week, the Student Representative Councils (SRC) of the Main and Qwaqwa Campuses of the University of the Free State (UFS) announced the direction that the student community would follow during their term of office.

Following various difficult situations in the process to diversify the student body and to foster integration among students during the last term of office, the student leaders firstly engaged on prevailing stereotypes among students.

They considered shared values that would assist the student community in building a united spirit and healthy student life on the campuses.

The SRC reached consensus that all students should strive to realise and inspire the following values in student life:

Excellence
Innovation
Respect
Counter-cultural leadership
Equality

This year the SRC will focus the attention of the university as a whole, but specifically that of the student body on:

Growing international competitiveness
Promoting continuously meaningful leadership
Rolling out broad-based leadership development of all students
Social integration of all and diverse groups
Developing academic programmes with a broader perspective

The SRC wishes to contribute in building an institution where students grow to maturity through meaningful leadership and total student development.

They seek an environment where students are continuously intellectually stimulated through research-based activities and where student skills development is maximised by evolving a common curriculum.

The student leaders furthermore resolved that they want graduates of the university to differentiate themselves by their distinctive leadership ability

They expect that the university community will exhibit a human-centred focus on reconciliation and on the transformation and integration of diverse groups and that all stakeholder groups will receive equitable opportunities.

In the final instance they envisage that the university will continue to grow as an institution that is respected and internationally recognised.

Media Release
Issued by: Lacea Loader
Deputy Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za
25 September 2009

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