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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Students walk away with Dell laptops, courtesy of Eduloan

2009-10-05

Owning a laptop is one of the key necessities for any student offering the flexibility and opportunity to work on and submit assignments, complete projects and conduct research timeously and from the comfort of their own home. Four lucky winners will now experience this convenience, thanks to Eduloan and their recently concluded Win-a-Laptop promotion. Students were afforded the opportunity to qualify for the draw if they submitted their loan applications between 13 July and 28 August 2009. The promotion was enhanced by experiential activations on campus and supplemented by weekly spot prize draws. The lucky winner from the University of the Free State was Mr Phillip Diba. He requested a loan for his son Andile Diba, studying Agricultural Management at the UFS. The remaining three lucky winners, drawn on 4 September 2009, are Ms Winnie Ntombomzi Jozi, Mr Gideon Ideon and Mr Thabiso James Nqola. Pictured are the Diba family receiving the laptop from Dr Mariette de Chavonnes Vrugt (Eduloan Operational and Sales Manager in the Free State and North West).
Photo: Supplied

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