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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Prof. Hennie Snyman named national agriculturist of the year

2009-11-18

Here is Prof. Snyman (right) with Adv. Koos Nel, Marketing Manager of Old Mutual, one of the sponsors.
Photo: Ben Rootman

This past weekend Prof. Hennie Snyman from the Department of Animal, Wildlife and Grassland Sciences at the University of the Free State (UFS) became the second agriculturist in a row at the UFS that was named the national agriculturist of the year by Agricultural Writers SA. This honour was bestowed upon Prof. Maryke Labuschagne from the Department of Plant Sciences at the UFS last year. Prof. Snyman is, amongst others, honoured because he is one of the few South African agriculturists that are making a comprehensive contribution towards the Grasslands and Agricultural Sciences.

His broad field of research over the past 32 years has been the sustainable utilisation of the grasslands ecosystem in drier areas in particular. Various other grasslands projects in various fields have also been undertaken by him. The adjudication took place in five categories, namely the contribution towards agriculture in general, the contribution towards the development of the farmer, adaptation to changing circumstances in the agricultural industry, national and international recognition in the agricultural industry and the field in which he is an expert and achievements already attained. Prof. Snyman received the award during a dinner of the Agricultural Writers SA in Pretoria.

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