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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Department Psychology of Education hosts an empowering workshop

2009-11-30

The Department of Psychology of Education at the University of the Free State (UFS), in partnership with the department of Inclusive Education (Xhariep district), recently held a workshop on the Main Campus in Bloemfontein to empower students, educators, departmental officials and parents to address the needs of learners diagnosed with Attention-Deficit-Hyperactivity-Disorder, Autism Spectrum Disorders, as well as learners infected/affected by HIV/AIDS. Keynote speakers at this workshop included Dr Dawid Griessel (Paediatrics, UFS), Dr Annette Prins (Centre for Higher Education Studies and Development, UFS), Ms Santjie Vermaas (Occupational therapist, Motheo District Support Team) and Ms Jane Jarvis (Education Psychologist, specialising in ADHD).

The workshop, under the theme: “Empowering educators to cater for the diverse needs of learners in their classes”, was attended by more than 350. This first initiative has proved so successful that there have been countless requests for a follow-up workshop. At the workshop, from the left, front, were: Ms Santjie Vermaas (Occupational Therapist), Ms Sally York (Learning facilitator: Xhariep District) and Mr T.S. Tsipane (CES: Xhariep District). Back: Prof Johnnie Hay (Departmental Chairperson, Psychology of Education), Dr Dawid Griessel (Department of Paediatrics, UFS), Dr A. Prins (Centre for Higher Education Studies and Development ), Mr P.W. Terblanche (Chief Educational Specialist: Xhariep District), Dr Annalene van Staden (Department of Psychology of Education)
Photo: Mangaliso Radebe

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