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UFS communication campaigns recognised by IABC and MACE

09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel

Web read more — From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing.

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert.

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence.

Awards a perfect opportunity to benchmark

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader. “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says.

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

Environmental sociologist from the USA visits the UFS

2009-12-03

From the left are: Prof. Bell, Dr Nola Redelinghuys from the Department of Sociology at the UFS, and Prof. Wijnand Swart, Director of Strategic Academic Cluster 4.
Photo: Lacea Loader

The Strategic Academic Cluster 4 (Technologies for Sustainable Crop Industries in semi-arid Regions) at the University of the Free State (UFS) this week hosted a seminar featuring Prof. Michael M. Bell, Chairperson of the Agroecology Graduate Program at the University of Wisconsin-Madison, in the USA. The title of his seminar was, “Thinking Like a Holon: A Post-Systems Approach to Agroecology”.

By using examples drawn from issues of agriculture, food, and the environment, Prof. Bell argued for moving beyond systems thinking’s emphasis on connections to the contextual awareness of “holon thinking.” He also argued that holon thinking encouraged an ontological humility that fostered openness to interdisciplinarity.

Prof. Bell is an environmental sociologist and a systems theorist with three central foci in all of his work: dialogics, the sociology of nature, and social justice. He is the author of seven books, three of which have won national awards in the USA. His visit to South Africa, and particularly the UFS, was to explore possibilities for interdisciplinary collaboration between the University of Wisconsin-Madison and the UFS.

His seminar attracted numerous students and staff members from various departments in the Faculty of Natural and Agricultural Sciences and the Faculty of the Humanities. Follow-up discussions will hopefully encourage closer collaboration between researchers in Cluster 4 and Cluster 2 (New Frontiers in Poverty Reduction and Sustainable Development).

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